Authors, Film & TV

Published on April 1st, 2016 | by Daja Marie



SX Liquors That Is!
Last night (Wed 3/30/16, 10pm) on FYI Television Network – Kocktails with Khloé featured Trey Songz and his brand of spirits SX Liquors, plus Playboy Playmate and Reality Star Kendra Wilkinson, Comedian and Actor Pauly Shore and others! The conversation got very risque on the show and Khloe and Trey also had a playful Twitter exchange earlier in the day before the show aired.

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SX Liquors– a new line of premium spirits has been rapidly expanding since announcing the partnership with Trey Songz on Valentine’s Day of last year. The “S” in SX’s name stands for Sensual and the “X” comes from eXotic, and the drinks and contoured bottles from which they pour are both. The SX spirits range includes two tequilas, two rums, and two vodkas, all made in Mexico with a variety of barrel aging and infusions giving them a unique and softer taste ideal for the female palette. SXchachacha (Featured in Songz video“Slow Motion”), is a 100% blue agave reposado tequila with a hint of honey and the exotic bite of Mexican lemons. The full range was also recently featured in Songz single video release “About You”.


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Watch Last Night’s Episode of “Kocktails with Khloé” featuring Trey Songz & SX Liquors Here:

The company is engaging its core consumers through a fun campaign called #DemandSX where Trey’s fans can go on line and demand SX for their City, State and local stores –

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Trey Songz with Forbes On Partnering with SX Liquors

With the Platinum selling “Trigga” album and hits like “Na Na”, “Slow Motion”, “Touchin, Lovin”, and classics like “Say Aah” and Billboard Hot 100 smash hit “Bottoms Up”– Songz has topped the charts time and time again, and having taken to the streets for two exciting #SXintheCity campaigns along with his appearance on last night’s episode of Kocktails with Khloé- he enjoys promoting the brand he’s called “very special, sexy, fun, and magical”!

Coming to the forefront in 2005, Songz released five albums within the first decade of his career, peaking in the Top 20 of the Billboard 200 Chart, with 15 solo singles hitting the Top 10 of the Hot R&B/Hip-hop chart. As one of the few R&B artists sustaining mainstream status, he’s collaborated with his main inspiration- R. Kelly, along with a slew of other in-demand names from Diddy, Mary J. Blige, and Scarface to Bun B. and Toni Braxton. Having released several mixtapes under the alias “The Prince of Virginia” in the midst of collaborations with Lil’ Kim, Trina, and Snoop Dogg- his debut of “I Gotta Make It” off Atlantic Records cemented him as the real deal with an introduction from Aretha Franklin and productions from Warryn Campbell, Taylor, and more. Now with 2015’s extended version of his “Intermission” mixtape and the revised edition of 2014’s “Trigga”, he’s proven to be a multi-format favorite with Rhythm, Mixshow, and Mainstream radio with the first single “Slow Motion”, as well as the accompanying video becoming a YouTube phenomenon with over 100 million views.

The brand is one of the first of its kind to appeal to women, and CEO David Knight has said of their partnership with Songz- “Trey and SX are already proving to be a perfect combination. – Sexy, Fun, and Female focused!”


Kardashian said of her recent new show “I’m lucky that I’ve been able to invite fans into my life and home on a weekly basis and this show will give me an opportunity to continue to do that with new and exciting guests”. And with Songz appearance on the show just last night, there was no shortage of SXeyness!

For More Info on SX Liquors, VISIT:

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Fashion Editor @TheHypeMagazine

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