Hey this wearable entertainment trend is catching on like wildfire and has leaked out h..." />Raekwon & Subpac collaborate on ‘The Wild’ ultimate immersive experience – The Hype Magazine

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Published on April 13th, 2017 | by Jerry Doby

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Raekwon & Subpac collaborate on ‘The Wild’ ultimate immersive experience

Hey this wearable entertainment trend is catching on like wildfire and has leaked out here and there in for example fashion week events. Now Hip-Hop is out in front with Raekwon teaming up with Wearable Tech Innovators…check out the official word:

Hip-Hop Icon and Wearable Tech Innovators Create Limited Edition Bundle to Celebrate Album Release with New Way to Experience Sound: Flowing Through Your Body

A true legend in the world of hip hop, Raekwon has made a name for himself as one of the most dynamic and iconic names in the game. His seventh album “The Wild”, which hit on March 24th via Ice H20 Records/Empire, is the latest in a storied career, solidifying his place in the Hip Hop Hall of Fame. Twenty-two years since the release of seminal “Only Built for Cuban Linx”, The Wu-Tang Clan member continues to blaze a fresh trail of innovation and integrity, showing no signs of slowing down.

To celebrate this release, Raekwon has teamed up with SUBPAC to create a unique and exclusive collaboration. A new category of audio technology, SUBPAC profoundly enhances the traditional music experience by allowing users to physically feel soundwaves flow through them.

“The sonic and lyrical impact of Raekwon’s music will now be felt throughout the body.  Full physical immersion is the future of how music will be experienced,” explains SUBPAC co-founder John Alexiou.

Once “The Wild” is activated, users will feel the boom of the drums pulse through through them, and different notes in the basslines hit different areas of the body, feeling a fully immersive high-fidelity music experience, as if they were right there in the studio.

Only 15 custom units have been created and will be hand delivered to supporters and lucky fans. The limited edition SUBPAC features a Custom SUBPAC M2 optimized for the album, lossless WAV audio files and headphones.

“We always bring you innovative new technology on the forefront,” said Raekwon. “I was happy to collaborate with SUBPAC to share my the seventh solo album experience ‘The Wild’.”

About SUBPAC

SUBPAC is a pioneering technology startup defining the physical-sound category. Through its patented immersive physical-sound technology, SUBPAC transcends the traditional audio experience by allowing users to feel sound flow throughout their body. Partners include tech-legend Andy Rubin’s Playground Global, NBA stars Carmelo Anthony and Kyrie Irving, and super-producer Timbaland.  With feeling comes connection, with connection comes community, with community comes impact.

Purchase SUBPAC products at retailers worldwide and at http://subpac.com

Experience SUBPAC Optimized™ tracks at http://feel.subpac.com

To order THE WILD:  https://itunes.apple.com/us/album/the-wild/id1200617532

I can’t wait to hear what the lucky supporters and fans who get the exclusive limited release versions have to say…!


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About the Author

Editor-in-Chief of The Hype Magazine, and internationally published arts & entertainment journalist. Member of the U.S. Department of Arts and Culture as well as the United States Press Corps.


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