Big K.R.I.T. ‘Keep The devil Off (Take 1)’
Recently, lyrical heavy-weight and mastermind producer, Big K.R.I.T., released a striking new visual titled Keep The Devil Off [Take 1]. The Alex Nazari directed visual reveals a static and very stoic silhouette clip of Big K.R.I.T. chanting a message of positivity, sanctity, and pe
The joint is creating quite the creative conversations because of the energy and frustration at the time wasted during personal evolution…definitely more than music here.
The official line is “Keep The Devil Off [Take 1]” comes fresh off the heels of two back-to back content releases from Big K.R.I.T. – both “Confetti” and the visual trailer, “Big K.R.I.T.” “Confetti,” produced by Camper, alludes to the topic of false pretenses around success while highlighting BIG K.R.I.T.’s introspective opinion on those people and situations that seemingly “fall short” from what it truly means to win.
The self-titled extended “Big K.R.I.T.” trailer offers a brief snippet of unreleased new music. Directed by Motion Family, the trailer opens up with K.R.I.T. in the middle of the woods committing a murder. While removing the dead body from the home, a self-purging narrative continues to build with glimpses into what may seem like the burial of one’s former self.
Introspection at its deepest! ~ JD
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About the Author
Dr. Jerry Doby Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.
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