Ezri’s “Be Right Back”: True Life of a Rising MC

The Mass Appeal MC Ezri is back to giving his fans the gritty sound they were waiting on. His new music visual “Be Right Back,” displays an “average” day for him that consists of a constant internal struggle; trying to not give into the pressure of violence. As a 19-year-old from Neal Terrace public housing in Cleveland, Ohio, Ezri is surrounded by violence and drug-dealing. His oldest brother is in prison and even some of his friends are gangbanging and selling drugs. In this video, Ezri gives his audience a visual of his conflicts in hopes that they can understand how his experiences shaped his music.

The video starts off with Ezri getting up and starting off his day going to the grocery store for his momma. However, it turns into a fast pace adventure when he runs into his boys, that get in a conflict with some guys in a black car, which goes from words to bullets being exchanged. Ezri ends up re-grouping with his boy’s where a revenge plan is made leading to guns being passed around and a decision to be made whether he’s going to follow through. Ezri and his crew roll out to execute their revenge where Ezri ends up facing conversations between himself, his mentors like Kendrick Lamar and J.cole, and voicemails from his mom deciding whether to stay on the streets or in school.

After going back and forth in his mind, Ezri hops out of the car and breaks into a sprint to the grocery store to be right back. He is shown buying eggs for back home, ultimately making the right decision to pick his family over the streets. Ezri does not disappoint with his newest visual at all, from the well-captured setting to the internal battles he faced that are described throughout his raps in the video. There is no doubt that Ezri showcases his talent on a different level to bare his pain and struggles that make him the rising star MC he is today.