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Published on September 28th, 2018 | by Dr. Jerry Doby

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Alfredo Martinez, Director of Beverage for RA Sushi talks Sake & Sushi

RA Sushi Spiked Sake Sushi Roll

RA Sushi Spiked Sake Sushi Roll

Alfredo Martinez is the Director of Beverage for RA Sushi restaurants. He plans and manages the full range of beverage operations, including the creation and launch of new items on all beverage menus and the selection of sake, wine, beer, and liquor offerings.

October 1st is Nihonshu No Hi or Sake Day, a worldwide celebration of the start of the Sake brewing season. What started as a Japanese national observance has seen rapid growth in popularity across the globe as the premier opportunity to learn more about the traditions and culture of Japanese cuisine and to enjoy fresh sake and sushi.

Appearing courtesy of RA Sushi, The Hype Magazine got Alfredo to give us some insight on how to drink Sake and great food pairings.

RA Sushi Spiked Sake Sushi Roll

RA Sushi Spiked Sake Sushi Roll

Interview Highlights include:

  • Should Sake be drunk hot or cold?
  • How did you create the Spiked Sake Roll – how do you infuse Sushi with Sake flavor?
  • What are the best foods to serve with Sake?
  • How the American palate influences the menu at RA Sushi?
  • Is making Sushi Rolls a hard skill to master?
  • How to toast someone or say Cheers on World Sake Day?

ABOUT ALFREDO MARTINEZ

Martinez is the director of beverage for Benihana Inc. which includes nearly 100 Japanese restaurants combined for Benihana, RA Sushi and Haru. He plans and manages the full range of beverage operations for the three brands, including the creation and launch of new items on all beverage menus and the selection of sake, wine, beer and liquor offerings for each brand’s guests. In addition to being certified as a Sake Specialist and Sake Advisor, Martinez completed a Culinary Program at the French Culinary Institute in Vancouver and is working towards his advanced Master Sommelier Certification. He lives in Cooper City, FL with his wife and two-year-old son.


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About the Author

Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.


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