Published on February 9th, 2019 | by Hype Editorial
North London Rapper Ninety7
North London’s Sean Michael Caulfield known respectfully as Ninety7, has been perplexing audiences with his high energy shows and mysterious stance for some time now. A young Irish/Italian – Ninety7 is a multi-faceted rapper who fuses avant-garde glitch beats with monotonal rap simplicity and absurdly catchy hooks. ‘Damn 3’ is the 3rd incarnation of his ‘damn’ series and lead single off his forthcoming debut mixtape ‘Sugar Coats Won’t Keep You Warm This Winter’, which definitely doesn’t disappoint.
Inspired by groundbreaking artists Frank Ocean and Burial, the track and video are a two-part endeavor which chronicle Ninety7’s confidence, originality, dedication to the game, and ability to fuse the weird with the watchable. The first half of the track provides a rolling beat with the huge hook “Hit it then I swerve” and then moves into what can only be described as a Hip Hop sermon.
Asides from being a unique rapper, Ninety7 is a master of new concepts in Hip Hop. He is also an extremely talented visual artist and is responsible for all the project’s moody psychedelic artwork.
‘Sugar Coats Won’t Keep You Warm This Winter’ drops Feb 22nd, and will showcase Ninety7’s ever progressive creativity at its best.