Published on April 11th, 2019 | by Darren Paltrowitz


A Look At BACARDÍ Lime, The New Spring-Ready Spirit From BACARDÍ

In 1862, in the city of Santiago de Cuba, founder Don Facundo Bacardí Massó revolutionized the spirits industry when he created a light-bodied rum with a particularly smooth taste: BACARDÍ. The unique taste of BACARDÍ rum inspired cocktail pioneers to invent some of the world’s most famous recipes including the BACARDÍ Mojito, the BACARDÍ Daiquirí, the BACARDÍ Cuba Libre, the BACARDÍ Piña Colada, and the BACARDÍ El Presidente. BACARDÍ rum is arguably the world’s most awarded spirit of all-time, with more than 800 awards for quality, taste and innovation to its credit.

BACARDÍ rum is ushering in the current spring season with the launch of its most refreshing flavor innovation yet, BACARDÍ Lime. Whether it’s a weekend brunch cocktail with friends or a summer music festival, BACARDÍ Lime is a vibrant and flavorful choice for any warm weather drinking occasion.

As consumers seek out more high-quality, natural flavors for their cocktails, spirits drinkers will love BACARDÍ Lime, the latest addition to the iconic rum brand’s flavor portfolio. Regarded as one of the top choices for fruit infusions in beverages and the most popular fruit purchased to be paired with rum, Lime was the obvious choice for the new BACARDÍ flavor innovation.

Said Roberto Ramirez Laverde, Vice President of BACARDÍ for North America: “As soon as the weather warms up, people are ready to take their drinks outside, whether it is for an outdoor barbecue, party on the beach or happy hour on a rooftop bar, BACARDÍ Lime is the perfect complement to these spring and summertime occasion.” Continued Laverde: “We have watched the flavor space grow year after year and we know that consumers are going to embrace this new infused rum, especially when they’re on the hunt for a refreshing new cocktail.”

Just like the other flavors, BACARDÍ Lime begins with a base of BACARDÍ white rum and is then infused with natural lime flavors, providing an intense flavor with aromas of lime zest and natural bright citrus notes. In fact, for those looking for a lower calorie cocktail alternative, one ounce of BACARDĺ Lime, when mixed with soda, is only 74 calories. Starting this month, BACARDÍ Lime will be available for a suggested retail price of $12.99 (750ml) and at select bars and restaurants nationwide. BACARDÍ Lime joins the esteemed rum portfolio as the 9th BACARDÍ flavor available in the U.S. The portfolio also includes BACARDÍ Banana, BACARDÍ Limón, BACARDÍ Raspberry, BACARDÍ Grapefruit, BACARDÍ Coconut, BACARDÍ Pineapple, BACARDÍ Mango and BACARDÍ Dragonberry.

Paint the town lime this summer with these four new refreshing cocktails:

Sparkling Hibiscus Limeade

6 parts BACARDÍ® Lime Flavored Rum

2 parts St. Germain

4 parts Lime Juice

4 parts Monin® Hibiscus Syrup

8 parts Lemon Lime Soda

4 lime wheel garnish

Method: Add all ingredients into a punch bowl or carafe with ice and stir. Garnish with lime wheels.

BACARDÍ® Lime Mojito

2 parts BACARDÍ® Lime Flavored Rum

4 Lime Wedges

6-8 Fresh Mint Leaves

2 tbsp Caster Sugar

1 part Club Soda

1 Sprig of fresh mint

Method: Add the lime wedges, sugar and mint leaves and gently muddle until the limes release juice. Add BACARDÍ Lime Flavored Rum and mix the ingredients with a bar spoon. Fill with crushed ice and stir once again. Add club soda and garnish with mint.

BACARDÍ® Lime Frozen Daiquiri

2 parts BACARDĺ Lime Flavored Rum

1 part Freshly Squeezed Lime Juice

3/4 part Simple Syrup

Lime wheel

Lime zest

Method: Combine all ingredients in a blender with 2 cups of ice. Blend until smooth. Serve into a rocks glass. Garnish with lime wheel.

BACARDÍ® Lime and Soda

2 parts BACARDĺ Lime Flavored Rum

4 parts Soda

Lime wheel

Method: Pour ingredients over ice. Garnish with a lime wheel.

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About the Author

Darren Paltrowitz is a New York resident with over 20 years of entertainment industry experience. He began working around the music business as a teenager, interning for the manager of his then-favorite band Superdrag. Since then, he has worked with a wide array of artists including OK Go, They Might Be Giants, Mike Viola, Tracy Bonham, Loudness, Rachael Yamagata, and Amanda Palmer. Darren's writing has appeared in dozens of outlets including the New York Daily News, Inquisitr, The Daily Meal, The Hype Magazine, All Music Guide, Guitar World,, Businessweek, Chicago Tribune, L.A. Times, and the Jewish Journal. Beyond being "Editor At Large" for The Hype Magazine, Darren is also the host of weekly "Paltrocast With Darren Paltrowitz" series, which airs on dozens on television and digital networks. He has also co-authored 2 published books, 2018's "Pocket Change: Your Happy Money" (Book Web Publishing) and 2019's "Good Advice From Professional Wrestling" (6623 Press), and co-hosts the world's only known podcast about David Lee Roth, "The DLR Cast."

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