Published on May 11th, 2019 | by Darren Paltrowitz0
A Look At The Recent evian “Drip Drop” Event In New York City
Visionary designer Virgil Abloh is known to find inspiration everywhere he goes. Continuing evian’s long-established collaboration with the fashion world, the forward-thinking creative applied his design vision to this year’s iconic limited-edition glass bottle by evian, which came to the United States for the first time via an exciting New York City event — as open to the general public — on May 9, 2019.
On-site at 393 Broadway, New Yorkers were invited to experience the rainbow vision for themselves at the evian “Drip Drop” event for one day only in downtown Manhattan. Attendees had a chance to get their hands on one of the limited-edition bottles for free while supplies lasted. Even better, attendees also had the chance to win exclusive prizes, like a shatter-resistant, evian Soma by Virgil Abloh refillable bottle and or an ultra-collectible limited-edition 750ml evian glass bottle signed by Abloh; both of those items were part of the “One Drop Can Make A Rainbow” collection.
After just three hours, evian ran out of all 1,100 of its available “One Drop Can Make A Rainbow” 750ml bottles. However, additional bottles will be available in limited quantities at select restaurants and hotels in New York, Los Angeles, San Francisco, Chicago and Miami. Also of note about the May 9th event was that Hannah Bronfman DJ’d during the VIP hour of the evian “Drip Drop” event and Luka Sabbat showed up to show support for the Virgil Abloh-designed evian bottle.
EVIAN x VIRGIL ABLOH
DRIP DROP POP UP 💧 pic.twitter.com/Yr2znJeB6D
— THE ORANGE CIRCLE (@TheOCircle_) May 10, 2019
— Adweek (@Adweek) May 10, 2019