Rhyme Report

Published on June 6th, 2019 | by Guest Contributor

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Lauv Releases Track “Sad Forever”

PROCEEDS FROM SONG SET TO BE DONATED TO VARIOUS MENTAL HEALTH ORGANIZATIONS

Lauv releases track Sad Forever,” the latest track off his upcoming debut album ~how i’m feeling~. The song was written in the midst of the pop visionary’s own struggle with mental health of which he detailed HERE. Lauv will be donating all proceeds from the track to various mental health organizations across the world that work to de-stigmatize mental health issues. See full list of organizations below and click HERE to watch the video which was shot live in concert in Manila during Lauv’s largest headlining show to date.

BUY/STREAM “SAD FOREVER”

Lauv said about the track, “I wrote sad forever at a time when I was extremely low. I was dealing with depression and OCD but hadn’t really recognized or gotten the help I needed. While I was hesitant at first, asking for help was an important first step. Mental illness is something that is often times not apparent to the outside world. It’s an ongoing journey with ups and downs and finding stability is a process that I’m still heavily working on. This song was written in a dark place but by donating all proceeds to mental health organizations I can only hope it helps others take their first step to ask for help too.”

Last month, Lauv announced his “~how i’m feeling~ (autumn tour, 2019)” and due to overwhelming demand and quick sellouts, he added a 3rd date in Los Angeles, a second date in NYC, Boston and Oakland. The 19-city run is set to kick off on October 5th in Washington, DC, and hit cities across US, UK, Europe, Australia and wrap on November 11th in New Zealand. Opening on select dates are bülow, Chelsea Cutler and Carlie Hanson. See routing below and click HERE for more info.

Following his world tour announcement, Lauv released “Drugs & The Internet.” The song marked the first release from the singers’ highly anticipated debut album titled ~how i’m feeling~, which will see him continuously rolling out singles before its release. The video, directed by Jenna Marsh (Nicki Minaj, Kanye West) sees Lauv getting pulled from reality into a digital universe. He gets trapped and loses himself to the overwhelming stimulus of a world where the internet gets brought to life. Click HERE to watch. Last week, he released a stripped version of the song with a video shot at The Village Studios in Los Angeles that includes a gospel choir. Click HERE to view.

Lauv’s current hit single “i’m so tired…” with Troye Sivan has accumulated over 300 million streams, is currently #22 at Top 40 Radio and #20 at Hot AC and rising. Click HERE to view the video directed by DAD® (Camila Cabello, Major Lazer, Alina Baraz) and HERE to view the recently released stripped video of the single. The pair also performed the single on Jimmy Kimmel Live!.

 

MENTAL HEALTH ORGINAZATIONS:

North America:  Bring Change 2 Mind (https://bringchange2mind.org/)

Facebook: https://www.facebook.com/BringChangetoMind/

Instagram: https://www.instagram.com/bringchangetomind/

Twitter: https://twitter.com/BC2M/

 

UK: Time to Change (https://www.time-to-change.org.uk/)

Facebook: https://www.facebook.com/timetochange/

Instagram: https://www.instagram.com/timetochangecampaign/?hl=en

Twitter: https://twitter.com/TimetoChange

 

Australia/NZ: beyondblue (https://www.beyondblue.org.au/)

Facebook: https://www.facebook.com/beyondblue

Instagram: https://www.instagram.com/beyondblueofficial/

Twitter: https://twitter.com/beyondblue

 

Europe: Sweden: Hjärnkoll (https://hjarnkoll.se/)

Facebook: https://www.facebook.com/hjarnkoll/

Instagram: https://www.instagram.com/hjarnkoll_riks/

Twitter: https://twitter.com/hjarnkolls

 

Europe: Denmark – http://www.en-af-os.dk/english.aspx

Facebook: https://www.facebook.com/EnAfOs/posts/?ref=page_internal

Instagram: https://www.instagram.com/enafos/

Twitter: https://twitter.com/EN_AF_OS

 

Europe: Netherlands Starmen Sterk Stigma (https://www.samensterkzonderstigma.nl/)

Facebook: https://www.facebook.com/samensterkzonderstigma/

Twitter: https://twitter.com/zonderstigma

 

 

FOLLOW LAUV:

Website | iTunes | Spotify | Facebook | Twitter | Instagram

 

 



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