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Published on February 13th, 2020 | by Jerry Doby

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Dan Hirsch Founder and CEO of DataOwl Talks the Cannabis Industry’s First Automated Customer Management and Engagement Engine

Dan Hirsch, founder and CEO of DataOwl, dropped by to discuss the industry’s first fully automated cannabis customer management, engagement, and customer experience engine.

As the cannabis industry explodes, intelligent tools and platforms are being developed for dispensaries, growers, brands, and marijuana delivery startups to manage this influx of data. CRM services can also bolster the bottom line as research shows sales can increase by 29% for businesses that use these data-driven tools.

DataOwl allows for dispensary owners to:

  • Integrate online and in-store shopping experiences via promotions, inventory management, rewards redemption, and order fulfillment automation

  • Create a customized, tiered loyalty program that incentivizes by spend, category, visits, and/or time of purchase

  • Eliminate time-consuming list management: set your business goals and Smart Messaging handles the rest



About the Author

Editor-in-Chief of The Hype Magazine, and internationally published arts & entertainment journalist. Member of the U.S. Department of Arts and Culture as well as the United States Press Corps.


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