Published on March 10th, 2021 | by Bianca Nilsson
0Enjoy Some Nature Therapy with jopippins in “Grass is Greener”
The NC artist blends alt-pop and hip hop in a dynamic new visual.
North Carolina’s jopippins returns with a vibrantly- colored music video for his envy-inspired “Grass is Greener”. The visual presents a contrast, as jo consults his insecurities during a sunny day by the sea. This is a deep cut from his sophomore concept album, “Digital Native”, and consistent with the project’s theme, here he explores his love- hate relationship with digital technology and social media.
Since the album’s release, jopippins has truly demonstrated the scope of his versatility, while also solidifying key characteristics of his art. From brilliant lo-fi production and sweet harmonic vocalization, to eye catching cut and paste graphics, we can see digital technology truly is the inspiration behind everything he creates.You’re invited into his world, and in this world anything can happen.
jopippins is a genre bending, visionary artist from North Carolina. As a vocalist, producer, and guitarist, jo commands multiple talents to make his mark in a unique way.
He uses this versatility to go against the grain, painting a portrait where DIY creatives are seen and heard.
Check out “Grass is Greener” on YouTube and Apple Music. And make sure to follow jopippins on Spotify and Instagram!
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