Lifestyle/Art

Published on August 11th, 2021 | by Darren Paltrowitz

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25 Brands To Help Keep You Happy, Healthy And/Or Looking Great In August 2021 & Beyond

The summer of 2021 is now well underway, but many of us still need to moisturize more beyond taking some extra steps to look and feel better overall. In turn, below are 25 recommendations for brands with new products on the market which can help make life more comfortable and/or healthy.

Innerme

Innerme sports nutrition aims to meet the needs of today’s consumers seeking “real food” that is natural, organic, and plant-based. Before starting his health and wellness company, Innerme founder and CEO Dirk Baelus ran a pub, smoked, and drank beer. But he ran a quarter triathlon 15 years ago, which changed his life forever. Following his first triathlon, Baelus joined a training club and closed his pub to start a new career. All of these changes led him to research nutritious diets, and after researching different types of diets, Baelus said he realized that the healthiest lifestyle was a vegetable-based diet.

Already popular in parts of Europe, Baelus recently decided to bring his energy drinks, protein mix and bars to America. ISO Energy Drink can be enjoyed before, during or after working out. A pure and natural sports drink for all ages, ISO Energy Drink is a healthy, organic thirst-quencher with high-quality ingredients, such as rice, agave, Celtic sea salt and freeze-dried fruit. Beyond that, the drink provides a high dose of vitamin C from rosehip and acerola. Also popular from the brand is its Protein Mix Cacao, which is ideal for post-workout recovery.

C4 Smart Energy

Cellucor’s C4 Energy is often part of my morning routine, and it is reportedly the best-selling pre-workout brand in the nation, with over 3 billion servings sold since its launch in 2011. C4 Smart Energy is made with natural flavors, no artificial colors or dyes, and contains zero calories, sugar or carbs. Powered by InnovaTea Naturally Derived Caffeine (from tea), brain-boosting Cognizin Citicoline, and the additional support of N-Acetyl L-Tyrosine, C4 Smart Energy delivers energy, focus, and mental performance to help you conquer any task—from work to play, gaming to studying, partying to planning. Among the excellent flavors available from C4 Energy are Sour Batch Bros, Midnight Cherry, Purple Frost, Frozen Bombsicle, Tropical Blast, Cotton Candy, Orange Slice, Strawberry Watermelon Ice, Twisted Limeade and Cherry Limeade.

Earlier this week, C4 Energy announced its first ever global advertising campaign, as titled “Ignite Your Fire.” The campaign showcases how top athletes — including Justin Fields, Lonzo Ball, Te’a Cooper, and WWE Superstars Bianca Belair and Roman Reigns — ignite their induvial fire and defy odds to come out on top. In personalized videos and one 60-second hero spot, C4 Energy and the athletes serve as catalysts for fans looking to become their best selves. Per Rajaa Grar, CMO of Nutrabolt: “We believe in the limitless potential of human performance and one’s unrelenting determination to achieve.” A video from that campaign is embedded above for your viewing pleasure.

Aprch’s CBD drinks

Driving the success of over 65 of the world’s fastest selling CBD brands is SōRSE Technology, the leading water-soluble emulsion supplier for CPGs and other food, beverage and topical manufacturers. SoRSE’s proprietary technology is the fuel powering the ingredients in one of the hottest CBD beverages of 2021: Aprch. Aprch’s line of nutrient-rich, zero-calorie, zero-sugar, and zero-caffeine beverages is designed with a thoughtful “approach” to one’s daily adventures.

With SoRSE at the helm, Aprch will continue to grow its customer base with expanded distribution. Per a statement issued by an Aprch representative: “We chose to add ‘Powered by SōRSE’ to our product to let our customers know that when they are buying an Aprch product, they are buying the highest quality product possible. The ‘Powered by SōRSE’ badge is much like ‘GORE-TEX’ within the outdoor industry. When you buy a ‘Powered by SōRSE,’ you know you are buying a premium product.” A refreshing new summer flavor, Coconut & Papaya, has just launched, and yet another beverage is just around the corner, as scheduled to launch in September 2021.

Hydros

Hydros is a water filtration start-up known to provide safe drinking water in sleekly-designed bottles, pitchers and carafes. The brand’s filters are universal, so there is no need to buy multiple sizes. The filters are made of 100 percent coconut carbon so they are completely recyclable, too. Hydros is currently offering 20 percent off to new customers who join their mailing via the brand’s website. And speaking of that website, it wonderfully-notes that each Hydros filter can keep 300 single-use plastic bottles out of our oceans, hence why Hydros customers have saved over 43 million (and counting) water bottles from said oceans.

Barker Wellness

Travis Barker is an American musician and producer who has sold millions of records with his bands blink-182, Transplants, +44, and as a solo artist. Barker’s numerous solo collaborations have included Yelawolf, The Game, Lil Wayne, Tom Morello, Ludacris, RZA, Slash, Steve Aoki, the late DJ AM, Kid Cudi, Ty Dolla Sign, Prayers, Kid Ink, Fever 333, Dram, Youngblood and XXX as well as many others. Most recently he produced and played on Machine Gun Kelly’s #1 album Tickets To My Downfall and the highly-anticipated Trippie Redd album Neon Shark. Aside from drumming and producing, Barker has a record company and is the founder of the lifestyle brand Famous Stars & Straps in 1999.

Barker’s latest creation away from the musical realm is Barker Wellness, which provides ethically-made, cannabinoid-infused, THC-FREE, all-natural, vegan and cruelty-free products. Barker’s mission is to provide premium quality products that empower you to live each day at your best. In Barker’s words: “I decided to create my own ideal formulas and share them with anyone looking to improve their general health. While a lot of the traditional cannabinoid companies primarily use CBD, it was important that our formulas incorporated some of the lesser-known but highly powerful cannabinoids like CBG, CBN, and CBC. The full combination of these cannabinoids, herbs and natural ingredients, makes these highly effective for targeting different needs.” Barker Wellness currently has tinctures, snap packets and a pain relief cream on the market.

NanoVeda

Organic, plant-based, sustainably-sourced and available via Amazon, NanoVeda’s rapid dissolve nutrition strips are intended to help people with a variety of ailments. This ailments include iron deficiency, stress, fatigue and sleeplessness, as aided via NanoVeda’s patented ThinSol Technology. The NanoVeda Amazon store offers the following products: Immune Strips, Energy Strips, Sleep Strips, Iron Strips, Probiotics Strips, Ashwagandha Strips for Anxiety and Stress, and Curcumin Strips with Anti-Inflammatory properties. In turn, instead of having a double-espresso or a sugary energy drink, you can pop a NanoVeda Energy Strip into your mouth when you are tired after lunch.

Lunchbox Alchemy CBD

An acclaimed Oregon-based cannabis company, Lunchbox Alchemy produces high-dose edible CBD gummies that are always vegan, natural and organic. Lunchbox, a pioneer in the cannabis movement since 2014, first provided Oregon patients with the medicinal THC they needed, and now has expanded its product line to include its award-winning CBD gummies for the general population. Now, consumers can find the brand in more than 400 CBD Headshops beyond its e-commerce site. The company’s unique focus on quality ingredients and manufacturing attracted the attention of Netflix, which featured Lunchbox Alchemy on its TV series Rotten. My favorite offering from the company are its Relief Full Spectrum CBD Gummies, as formulated with Ginseng and full-spectrum hemp to gently and naturally soothe the body and mind.

GTFO Immunity Gummies

FLO produces science-backed gummy supplements with the intention of empowering and improving everyday life in a positive way, while remaining non-GMO, gluten-free, cruelty-free, allergan-free, vegan, and made in the U.S. Led by the sibling duo of co-founders Brianna and Bobby Bitton, FLO is challenging the wellness market and creating research-backed, plant-based products to fill gaps in feminine nutrition and lifestyle. Made with simple and high-quality ingredients, each gummy is infused with functional properties. My preferred FLO offering are its GTFO Immunity Gummies, which have become part of my morning routine. These berry lemonade-flavored gummies contain 50 percent more Vitamin C than an orange and only a third of the sugar to support immune defenses. They are available in 1 ($24.99) and 2-month ($39.98) supplies, while the FLO website provides easy subscription options that help provide a discount for these great GTFO gummies.

Scent Beauty

Scent Beauty believes that “what is inside the bottle is just as important as its container and packaging. That is why the brand recently launched Scent Organix. Scent Organix’s products are 100 percent vegan, biodegradable, free of phthalates, sulfates and parabens, as placed inside fully-sustainable packaging designed with recycled paper and glass, wooden caps and thin biodegradable plastic. Each perfume is crafted with 100 percent sugar-cane-derived alcohol and comes in 4 unique scents: So Serene, I Am Bright, I Am Radiant and Rise & Shine. New Scent Beauty can now get 10 percent off their first order by signing up to receive company-sent emails.

Life Element’s Shower Steamers

If you are someone who has suffered from asthma, allergies and/or sinus issues, you may have learned that there are times when the steam from a humid shower can provide much-needed relief by opening up one’s airways. Life Elements Shower Steamers are an over-the-counter game-changer which manifest a “scent-ual” shower experience for your sinuses. Each Shower Steamer is artisan hand-crafted and water-activated, and at 3 oz., these are one of the largest bars on the market. Designed with essentials oils to be the strongest smelling bar on the market and ensure maximum efficacy, the addition of a small dose of menthol helps keep these steamers effective. Life Elements has been said to pride itself on sourcing the most natural, organic, effective ingredients for its products, and its Shower Steamers — priced at $14.00 apiece for its Menthol & Citrus Shower Steamer and Menthol & Eucalyptus Shower Steamer varieties — are no different.

Nanocraft CBD

Makers of premium hemp-derived CBD products, addresses sleepless nights, muscle ailments, immune deficiencies and more, Nanocraft is reportedly is a top-trusted brand among athletes. Nanocraft also stands out from the crowd by creating unique proprietary formulas, while educating consumers on the tremendous health benefits of hemp derived CBD. Based in sunny La Jolla, California, NanoCraft’s products are formulated to be highly-bioavailable to the body, making one capable of receiving benefits in their most concentrated form. There are no wasted nutrients, and in turn, NanoCraft aims to bring you faster, better and more concentrated results. Nanocraft has a variety of different CBD products formulated to focus on athlete recovery and energy, perfect for gym goers and athletes of all kinds. NanoCraft also gives $1.00 for every product sold to the NanoCraftKids program, while providing discounts through its First Responders program.

Arousal by FREE RAIN

FREE RAIN is an innovative new beverage from adaptogen-enhanced sparkling water brand. Arousal, containing Pink Grapefruit & Maca, aims to get you in the mood to celebrate this year’s “Summer of Love.” Formulated with a 500mg functional dose of Maca, a Peruvian herb that has been used for centuries to increase libido and arousal, each can is deliciously-mixed with pink grapefruit and a hint of basil, with zero sugar added, for an effervescent drink. Delicious on its own or misable with your favorite spirit to make a great nightcap cocktail, the beverage launched last month via FreeRain.com. It is said to be the first and only ready-to-drink beverage for arousal on the market, and beyond its website, the drink can now be purchased at fine grocery stores like Erewhon and Foxtrot.

Cornbread Hemp CBD

Founded in 2019, Cornbread Hemp offers CBD oils, creams and gummies made with their USDA organic, Flower-Only full spectrum hemp extract, which contains the highest legal levels of THC and minor cannabinoids. Additionally, every Cornbread Hemp product has been third-party lab tested and is protected by a tamper-proof seal of authenticity. The Kentucky-based, family-owned Cornbread Hemp recently made headlines with its Flower-Only-themed video — as embedded above — which the brand unveiled in time for National CBD Day 2021. Although I did not get to try Cornbread Hemp offerings until this year, I had the pleasure of speaking with brand co-founder Jim Higdon in 2019, which you can read here.

Green Monké

If you could take all the best parts of your childhood and put them into a can, it may taste like the new low-dose, cannabis-infused sparkling sodas from Green Monké. As launched last month, Green Monké is offered in 3 nostalgic, fun-loving flavors: Tropical Citrus, Mango Guava and Orange Passionfruit. Each of those 3 beverages features 3mg THC and 6mg CBD, offering a unique hybrid for a fun-oriented formula. THC and CBD aside, each can is free of alcohol and carries only 5 grams of sugar. Green Monké is now available DTC in Los Angeles as well as in select Californian dispensaries — including Sweet Flower and Basa — for approximately $5.00 per can. Highly-recommended.

Upful Blends Sacred Water

“Sacred water” has been used for thousands of years to break up stagnant and negative energy from the body, cleanse and protect our individual energy, our environments, and to invite in forgiveness, love, and self-honor when in the process of healing. Upful Blends has created a sacred water from the Amazon Rainforest and has blended it with natural and fresh herbs like Rosemary and Holy Basil, with hints of lavender and orange peel. The end-product of this creation is the brand’s Healing Body Liquid. Its scent is light and divine with fresh herbs infused into the bottle. Just add a few drops of Sacred Water in the palm of your hand and pat it on any parts of your body of your choosing or spray it in the air surrounding you. Upful Blends Sacred Water’s Healing Body Liquid is available via upfulblends.com for $27.77.

Vena CBD

Vena CBD is a lifestyle CBD brand founded by Tamra and Eddie Judge of Real Housewives Of Orange County. In 2017, Eddie suffered from a heart condition known as Atrial Fibrillation. Tamra and Eddie searched high and low for the best way to improve his health and find relief, but were at a loss for ideas. Born from a need for transparent, high-quality products, the Judges set out to start a CBD brand that is committed to helping its customers find the right products to help them on a daily, weekly, monthly (and beyond) basis. Thus, Vena is on the market with tinctures, supplements, sports recovery products, skincare items and snacks alike. My favorite of the items I tried was the Full Spectrum Restful Night Bites in which tangerine-flavored bites are paired with rest-friendly ingredients like melatonin.

Mineralgia

Mineralgia is a new brand which focuses on natural pain relief, as developed by Dr. Brigitte Rozenberg, a chiropractor who uses it on her patients. The brand, as also found in spas across the country, makes a natural pain relief cream, as aimed to help with joint pain, “tech neck” and work-from-home-induced aches and pains. This skin-care quality body cream is also filled with naturally-analgesic essential oils like mandarin and lemongrass, and features a natural plant-based emulsion system. It is made in the U.S.A., doctor-formulated and tested, and follows the FDA guidelines for pain relief creams.

Dermaclara

Dermaclara Youth Elixir is a drinkable booster with collagen and ceramosides which aims to improve skin appearance and joint mobility. Made with ingredients that are clinically-proven, the Youth Elixir features a refreshing acai berry flavor. It can be enjoyed straight out of the bottle or mixed with water.

Persona Nutrition

Persona Nutrition, a Nestlé Health Science company, is a leading personalized vitamin company. It reportedly offers the world’s first daily gummy vitamin packs for kids, teens and adults, as developed for specific health goals. Its gummy vitamin packs are designed with purity, transparency and the highest bioavailability. It features no added sugar, artifcial sweeteners, favorings or colors in Persona’s gummy vitamins, which are gluten-free and vegan. These vitamins come in natural fruit flavors — including orange, mango, mixed berry, raspberry and grape — and the brand’s Immune Support Kids Pack includes a dedicated immune blend that combines Zinc with B Vitamins.

GloPRO Co. Body Butter

Made with 100 percent pure and organic ingredients, this soothing body butter has a creamy base made out of pure butter and high grade organic carrier oils, as infused with fine healing essential oils. It works to aid soothing and reduce scars, calluses, dry skin and aging spots.

Chemist Confessions Skincare Decoded

In Skincare Decoded, beauty industry professionals and formulation chemists Victoria Fu and Gloria Lu breakdown the overly-complex skincare industry to teach you to build your skincare routine like the chemists who make them. More info is shown within the content embedded above.

Hemp Crate Co.

A top-rated monthly CBD subscription box, with Hemp Crate Co. you get new CBD products each month from only the best CBD brands and manufacturers. Hemp Crate Co. provides a wide range of curation, from CBD bath bombs to CBD toothpaste and delicious tinctures, including top-tier CBD partners Lazarus Naturals, Tranquility Teas, Royal & Pure and CBD Is Better. Dog-lovers who approve of pet CBD usage also have some great options, including The Furry Friends Starter ($44.99 per month) which includes between 5 and 7 items per box.

Wren & Company

Few things say self-care like a bath bomb or balm made of soothing CBD oil. Wren & Company’s difference from other products on the market is in the ingredients. The wellness brand combines the all-natural relief of hemp extract oil in its products to create a complete line of self-care essentials. You can choose from a bath bomb (lavender, orange, Italian lemon and peppermint scent options) or the La Creme balm (scented with palo santo and pine to help soothe muscle aches and pains). Great for your daily regimen, you can spoil yourself and the ones you love with natural wellness products made for better living.

Man Slab Natural Soap

Man Slab Natural Soap — priced at $8.00 a bar, or $6.80 if you want to stay clean consistently by way of subscription — is handmade using the cold process. It leaves your skin feeling hydrated, moisturized, and fresh with natural botanicals and without sulfates or parabens. In turn, you can conquer those spicy spots while cleansing and exfoliating. The soap is now available in the following 4 intoxicating scents: No Blue Balls, Grapefruit Zest, Cedar Wood and Naughty List.

Session Goods

Session Goods is a San Francisco based lifestyle brand creating modern cannabis pieces that feel more like home goods than paraphernalia. Session Goods’ mission is reportedly “to inspire moments of joy, relaxation, and leisure through thoughtful designed experienced and products that don’t feel taboo.” Its big-picture vision is said to be inspiring “indulgence through permissible and sleek vices, creating an experience that helps keep people in the moment longer.” Yet Session Goods is also a brand that gives back every month, donating to The Floret Coalition every month. Available products from Session Goods include a bong, bowl, one hitter, cleaning caps, silicone accessories, and downstems. All of these products are priced under $150.00 and sold via the brand’s website.

@mizzenandmain

just when you thought the day was over. ##office ##coworker ##officelife ##haildamage

♬ Never Forget You – Noisettes

Mizzen + Main

Mizzen + Main are the makers of the “best damn dress shirt,” a brand founded by Kevin Lavelle, where fabric meets technology. They designed a fabric and combined science with the perfect blend of fibers that keeps you cool and comfortable using moisture-wicking technology. Hands down, this aims to be the best shirt that a guy has ever worn. Fabric and quality aside, especially unique about Mizzen + Main is how they have made all these funny yet creative videos on TikTok which garnered over 7 million TikTok views between April 1, 2021 and May 15, 2021. In turn, they are re-inventing the way men dress for work while not taking itself too seriously.

Lure Essentials

Do you suffer from sore muscles and joint pain? Well, Lure Essentials makes top-quality cupping therapy sets ranging from muscle recovery to energizing cups to anti-cellulite relief. Beyond helping to support healthy immune and respiratory function, cupping massage therapy can help tone the body. Sold in a EDGE Cupping Set of 4 for $35.99, this professional-quality cupping therapy set — said to be “the-go-to choice of Chiropractors, physio and licensed massage therapists, acupuncture practitioners, sports coaches, hospitals, wellness centers and athletes worldwide.”

Onnit

Whether you are like one of the elite performers found on Onnit’s Pro Team, or just an everyday sort of person looking to make the most of life, Onnit pledges to “help you be the most fully-developed person you can be—in your body and in your life.” Per its website, Onnit can be summarized in 3 words: total human optimization — or THO, for short. Its founder Aubrey Marcus has been quoted as saying THO “is a commitment to get strong in the places where we are weak, become great in places where we’re good, and shine a light on the stuff we need to take a look at.”

I first learned about Onnit via the frequent discussion of its nutritional supplements on podcasts. Onnit CEO Jason Havey is not too far off from that, first being a customer of the brand before going to work for the company in 2014; prior to landing at Onnit, Havey managed some top-notch hotels. On May 10, 2021, I had the pleasure of speaking with Havey via Zoom, as embedded above.

Tonic CBD

Last but not least… The Tonic CBD brand was reportedly born out of necessity. Its founder Brittany Carbone was looking for a natural way to manage her anxiety and depression, something that could help her like cannabis had, but would be workday-friendly. Her work as a personal trainer and health coach provided her with a pretty deep knowledge on herbal remedies. Adaptogens like ashwagandha were something she used herself and recommended to her clients. When she learned about CBD, she decided to give what she honestly thought of as “fake weed” a shot. She was shocked at how well it actually worked, but “the lightbulb moment” did not happen until she really took the time to understand how CBD and the Endocannabinoid System work to provide these marked results.

All of its products are a combination of both CBD and ashwagandha root, which has also been used for thousands of years for its numerous health benefits. Its Renewal: Face + Body Oil fights signs of aging and protects the skin from damage, reducing redness, inflammation and trans-epidermal water loss. Tonic is donating 2 percent of all sales to Voix Noire, a safe space for Black women, marginalized genders, and children to seek and receive assistance via direct giving.


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About the Author

Darren Paltrowitz is a New York resident with over 20 years of entertainment industry experience. He began working around the music business as a teenager, interning for the manager of his then-favorite band Superdrag. Since then, he has worked with a wide array of artists including OK Go, They Might Be Giants, Mike Viola, Tracy Bonham, Loudness, Rachael Yamagata, and Amanda Palmer. Darren's writing has appeared in dozens of outlets including the New York Daily News, Inquisitr, The Daily Meal, The Hype Magazine, All Music Guide, Guitar World, TheStreet.com, Businessweek, Chicago Tribune, L.A. Times, and the Jewish Journal. Beyond being "Editor At Large" for The Hype Magazine, Darren is also the host of weekly "Paltrocast With Darren Paltrowitz" series, which airs on dozens on television and digital networks. He has also co-authored 2 published books, 2018's "Pocket Change: Your Happy Money" (Book Web Publishing) and 2019's "Good Advice From Professional Wrestling" (6623 Press), and co-hosts the world's only known podcast about David Lee Roth, "The DLR Cast."


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