Who is Rising Artist Dici?
Navigating all that accompanies young adulthood is not an easy feat, yet 18-year-old Dici has handled it exceptionally as a rising rapper/producer. Not only does he have his own label, DICI Records, but he also has thousands of listeners worldwide and over a million YouTube views on his music videos. Fans are certainly ready for his newest song, “u n i.” Born in Milan and brought up in Miami, Dici’s unshakeable passion and drive for creating electronic music and spitting bars began in summer 2020. By 2021, his career as an artist officially launched, and his natural talent garnered attention fast. With so much progress and growth already, Dici is on track to continue riding this incredible wave of success in 2022 and onward.
Before Dici begins rapping, the picking pattern on the digitized strings sets the stage for what is in store. Then, a simple but stimulating drumbeat follows the first round of the chorus. There’s a noticeable progression as the different layers of the track join to form this powerful composition. While this urban hip-hop and EDM single has a rhythm that can easily get people moving, those who listen more attentively to Dici’s words will hear his heartfelt plea to spend the night with a special someone. With that, this song is cleverly titled as he describes all the potential he sees for “you and I” to be together. While we don’t get a glimpse of who this person might be, Dici makes it clear that he hopes they will be together through all the good and the bad.
Part of what makes the visual for “u n i” so captivating is the lighting used to focus viewers’ attention on him. Much of the setting in the video is dark, but there is consistently a spotlight facing or silhouetting Dici in all the right ways to create this cool effect. Especially when Dici makes eye contact with and performs toward the camera, viewers see him opening up to them as he shares his feelings and aspirations. From other angles, his confidence to express himself through music is impossible to ignore. He performs his raps as if he is alone in his room with no one watching or listening, even though so many people are and will be. For viewers everywhere, Dici’s connection to this song is indisputable.
Dici weighed in on a few things for us!
At what point did you discover your unshakeable passion for hip-hop and EDM music?
At the start of Covid when I completely immersed myself in music is when I discovered my passion. I was working around 8-16 hours a day depending on if I had school or not and realized that I really enjoyed it.
How did moving from Milan to Miami impact your career as an artist?
Moving to the US changed everything. The US is the land of opportunity if I stayed in Italy I would not have done music so it has impacted my life heavily.
What is it like owning your own record label, DICI Records? How does it feel to have made such great strides in the industry from your years as a teenager to a young adult?
It is definitely cool to own a record label. I am still a teenager but it feels great to have made great strides in the industry.
What inspired you to write and produce “U N I,” and what message do you hope audiences will take away after listening to the single?
There was no specific inspiration. For most of my music, I will just sit down and create whatever I’m feeling that day. I hope “u n i” will get listeners excited, I feel like it is a very fun fast-paced energetic song so I would hope that audiences would receive that energy.
What was your experience shooting the “U N I” music video?
The “u n i” shoot was pretty smooth until around midnight. Since we were using a smoke machine the fire alarms went off in the house and the fire department ended up showing up but besides that, it was a really smooth shoot.
Follow Dici:
http://www.dicimusic.com
https://www.facebook.com/
https://twitter.com/DiciMusic
https://www.instagram.com/
https://open.spotify.com/
http://tiktok.com/@dicimusic
About the Author
Dr. Jerry Doby Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.
