Exclucity Founder and Author Trent Out Loud Shares How Sneakers Saved (and Ruined) His Life

Trent Out Loud, the founder of Exclucity, is a multimillion dollar footwear and apparel business owner and published author. His entrepreneurial journey is a riveting story of innovation, creativity, resilience, self discovery, wins, losses and love for culture and community.

Trent Out Loud laid the groundwork for sneaker culture in Canada and his autobiographical debut as an author, “How Sneakers Saved My Life”, gives an up close and personal look at the man behind the brand. He walks you through his journey as a child of Jamaican immigrants, being on welfare, rebellious teen years, to CEO of one of the most successful Canadian brands and almost losing everything, with an authenticity that only someone as passionate as him could. From selling Long Tees and Du-rags out of the trunk of a car to ten store fronts that have employed over 800 people, everybody wants to know how he did it, and now he’s telling the unfiltered truth.

“How Sneakers Saved My Life” and his follow up “How Sneakers Ruined My Life”, takes a deep dive into the ebbs and flows of Trent’s entrepreneurial journey. Everybody tends to only talk about the upside of being a business owner but, he discusses his mental health diagnosis, losing himself and financial struggles in a way we don’t see many men publicly display vulnerability. His story is an inspiration to people everywhere, especially minority communities. They will read both books and walk away with a sense of hope and realistic view of not only entrepreneurship but life in general. He wants to use the lessons he’s learned to position himself as a thought leader for the “culture”, non- traditional paths to success and finding yourself during the journey.

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Tags: Black author, black entrepreneur, Canada, Entrepreneur, Exclucity, Interviews, Shoes, sneaker culture, Sneakers, Trent Out Loud

About the Author

Crystal Willis Crystal Willis is an Entrepreneur, Author, Speaker, Entertainment Publicist and CEO of The Omni Firm. She is also a Transformational Life Coach and Founder of The Crysalis. Her personal story has been seen by millions of people on media outlets like Marie Claire Magazine, PBS, Blaze TV, Daily Signal and more.