Crown Royal & Bun B Unveil Exclusive Rodeo Capsule in Houston
The Whisky Brand Teams Up with PURPLE BRAND for a Stylish Tribute to Rodeo Culture
📸 Gallery: Crown Royal, Houston legend Bun B and PURPLE BRAND co-founder Luke Cosby host an exclusive dinner for their Rodeo Capsule collection during the opening week of RODEOHOUSTON 2025 Photo Credit: Bre Johnson/BFA for Crown Royal
Crown Royal & Bun B Kick Off RODEOHOUSTON with Exclusive Fashion Collab
Last night, Houston was the place to be as Crown Royal and Hip Hop icon Bun B celebrated the whisky brand’s highly anticipated return to RODEOHOUSTON in serious style. The duo hosted an exclusive dinner, unveiling the Crown Royal x PURPLE BRAND Rodeo Capsule Collection, a limited-edition fashion drop inspired by Bun B’s signature aesthetic and rodeo heritage.
The intimate affair brought together some of Houston’s most influential tastemakers and fashion insiders, including PURPLE BRAND co-founder Luke Cosby, DJ Chase B, Slim Thug, Le$, and more. Guests enjoyed a first look at the collection while sipping expertly crafted Crown Royal cocktails, setting the perfect scene for a night of style, culture, and celebration.
A Blend of Hip Hop, Rodeo, and Whisky Heritage
This one-of-a-kind capsule collection fuses Bun B’s unmistakable style with classic rodeo influences, all while adding Crown Royal’s signature touch. The result? A modern take on Houston streetwear that pays homage to the city’s deep-rooted culture in music, fashion, and whiskey tradition.
While full details on the limited-edition drop are still under wraps, the collection promises to be a must-have for fans of both Hip Hop and rodeo culture. With Bun B leading the charge, this collab is sure to make resonate far beyond Houston.
Stay Tuned for the Official Release
We’re assured that the buzz around the Crown Royal x PURPLE BRAND Rodeo Capsule Collection is just getting started, and there’s more to come. Stay tuned for updates on the official release and how you can get your hands on this exclusive collaboration.
In the meantime, scroll through the high-resolution photos in the gallery above from last night’s event and keep an eye out for more coverage!
