Ye Set to Make Triumphant Return to Europe at Rubicon Festival 2025

The wait is over. Ye is officially returning to Europe for a rare, exclusive performance at Rubicon Festival 2025, happening July 18–20 in Bratislava, Slovakia. This will be Ye’s only European appearance this year — a must-see moment for fans across the continent.
Ye’s influence on music, fashion, and culture remains unmatched. His addition to Rubicon Festival signals a powerful return to European stages, promising a performance that will leave its mark on the summer festival season.
This landmark booking was secured by J.NOAH Entertainment, an independent booking and touring agency based in Hengelo, the Netherlands. Founded by two friends, J.NOAH has rapidly become a major player in the international music scene — combining vision, persistence, and strong industry connections to bring one of hip-hop’s biggest icons back to Europe.
“It took time and persistence, but we made it happen: Ye is coming to Europe. Rubicon already had a solid line-up, but this takes it to another level. If you’re a Ye fan, this is the moment you’ve been waiting for — and we’re proud to have played a part in making it possible,” says Jozef, Head of Bookings at J.NOAH.
Beyond a major win for the festival, Ye’s return highlights the rising influence of Dutch agencies in shaping global entertainment. J.NOAH continues to connect groundbreaking artists with stages worldwide — always with an eye on cultural relevance and impact.
Ye’s announcement, made today via social media, has already sparked excitement and anticipation worldwide — setting the stage for a festival season to remember.