Rhyme Report

Published on April 16th, 2019 | by Hype Editorial

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Analog Deliver High Energy Grunge Track ‘Old Joy’ With Trippy Music Video

Miami based 4 piece rock outfit Analog have just delivered “Old Joy”, the first single off their upcoming full-length album Portable People. The track is a well-crafted blast of singable 90’s rock, staying true to Analogs noticeable grunge influences but allowing poppier hooks to elevate the song to an infectious banger. “Old Joy” was released on April 12th,  and is a promising start for their impending LP, the band’s first full-scale release since their debut EP Extended Pleasure, back in 2014.

Analog’s blend of ’90s rock, layered with laid back tropical 60’s vibes, and punchy hooks, adds an enticing edge to their latest music, modernity to a classic sound.  The band released their latest single alongside a music video, a befitting visual homage to their vintage sonic scape. The saturated, double exposed images drift, then strobe across the screen, making for an unsettling yet hypnotizing visual experience. Directed and edited by Alexander Applewhite, the video truly reflects the psychedelic aspect of the track, as well as emphasizing their Americana influences. Check it out below!


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