Hype Style/Beauty SCOTTSDALE, AZ - APRIL 25: IWC Schaffhausen Scottsdale Boutique 'Silver Spitfire' celebration on April 25, 2019 in Scottsdale, Arizona. (Photo by Jason Wise/[Jason Wise] for IWC Schaffhausen)

Published on April 30th, 2019 | by Dr. Jerry Doby


IWC Schaffhausen Celebrates The Silver Spitfire at New Scottsdale Boutique with Sterling K. Brown

IWC Schaffhausen celebrated the stateside launch of the brand’s Spitfire Collection and kickoff of the corresponding campaign: The Longest Flight at their new Scottsdale boutique. Celebrity friend of the brand, Sterling K. Brown was in attendance for the event, wearing IWC’s Portugieser Chronograph.


About IWC Schaffhausen:

With a clear focus on technology and development, the Swiss watch manufacturer IWC Schaffhausen has been producing timepieces of lasting value since 1868. The company has gained an international reputation based on a passion for innovative solutions and technical ingenuity. One of the world’s leading brands in the luxury watch segment, IWC crafts masterpieces of Haute Horlogerie at their finest, combining supreme precision with exclusive design. As an ecologically and socially responsible company, IWC is committed to sustainable production, supports institutions around the globe in their work with children and young people, and maintains partnerships with organizations dedicated to environmental protection.

About the Author

Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.

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