Published on September 8th, 2020 | by Darren Paltrowitz0
“Cousin Brucie” Bruce Morrow On His Return To WABC, The Beatles, Unsung Heroes Of The 60s & More
Legendary radio personality “Cousin Brucie” Bruce Morrow — known for introducing America to The Beatles, Motown, 60s soul, surf music and more — has returned to terrestrial
radio with back with Cousin Brucie’s Saturday Night Rock & Roll Party. Kicking over on September 5th, the show airs every Saturday night from 6:00 PM to 9:00 PM ET on www.wabcradio.com and on the radio station 77WABC in New York; 77WABC was notably the radio station the one that Morrow helped build back in 1961. In addition to hearing the show live around the country on the station’s website, listeners can also stream the Cousin Brucie’s Saturday Night Rock & Roll Party show via the WABC App.
Commented station owner John Catsimatidis of Red Apple Media about Morrow rejoining 77WABC: “Brucie is a national treasure and talent. Listeners everywhere can now hear this radio icon and their favorite music from the early days of rock and roll on our radio stations and streaming on our digital platforms. Red Apple Media is about bringing the best in information and entertainment to New York and all of America however they want to listen — on their phone, radio, smart speaker or computer.”
Most recently, Cousin Brucie was heard by paid subscribers on SiriusXM satellite radio, where he hosted his Wednesday and Saturday night programs since 2005. Prior to that in the 1980s and 1990s, Cousin Brucie was heard on New York’s oldies station WCBS-FM. He had also hosted the nationally syndicated radio show, Cruisin’ America. Meanwhile, outside of radio, Morrow has appeared in films (e.g. Dirty Dancing, Sgt. Pepper’s Lonely Hearts Club Band), had featured roles on Broadway, and has made countless television appearances. Morrow’s philanthropic work includes the Variety Children’s Charity — for which he served as president for 10 years — to help fund children in need, and his longtime support of WhyHunger, thanks to his close friendship with the organization’s founder, the late singer-songwriter Harry Chapin. He is the author of several critically-acclaimed bestsellers, including Cousin Brucie: My Life in Rock & Roll Radio and Doo Wop: The Music, The Time, The Era.
Cousin Brucie — who was inducted into the National Radio Hall of Fame in 1988 and the National Association of Broadcasters Hall of Fame in 2001 — spoke with me via Zoom on September 8, 2020, as embedded below. More on the influential broadcaster can be found online via www.wabcradio.com, www.witter.com/77wabcradio and www.facebook.com/YourCousinBrucie.