Published on June 29th, 2015 | by Jameelah "Just Jay" Wilkerson0
Fuse and comedian Gabriel Iglesias to develop new programming, starting with ‘fluffy breaks even!’
Talent Partnerships Key to Fuse Media’s Original Programming Initiative
Fuse Media, parent company of Fuse and NUVOtv networks, has today announced a multi-year partnership with comedian Gabriel Iglesias (also known as Fluffy to his millions of fans around the world). With several new original comedy series in development, the first program to be green-lit is a half hour, stand-alone, field-based comedy Fluffy Breaks Even! (working title), which is now in production as Iglesias brings his stand-up tour to Las Vegas.
“Gabriel is the perfect example of the type of talent that is part of Fuse’s new goal of representing New Young America – the young millennial tastemakers and trendsetters who are revolutionizing today’s culture and whose influence is evident on and offline,” said Fuse President Bill Hilary. “Like our other partners, including the iconic Jennifer Lopez, Iglesias is one of the biggest and most important entertainers in America today.”
The six episode series, set to premiere on Fuse (www.fuse.tv) in October, will feature Iglesias along with his eccentric tour mates and fellow comedians Martin Moreno (Stuck, The Fluffy Movie: Unity Through Laughter) and Rick Gutierrez (I’m Not Mad, I’m Just a Parent, Gabriel Iglesias’ Stand-up Revolution) as they travel to new cities, meet fans and attempt the impossible – balancing big meals with big workouts! The series explores the comedy of consequences in each city on the world comedy tour when members of Fluffy’s crew want to eat a high calorie meal, they’re going to have to work to “break even” the next day by burning those calories learning that fun comes with a price … exercise.
“I’m really excited about this new series with my long time comedy friends Martin and Rick,” said Iglesias. “It incorporates all of my favorite things – stand-up, food and my FANS – with one of my least favorite things: exercise. Fuse is the perfect place for my series and I can’t wait to share it with everyone!”
“We are excited to be partnering with one of the most unique voices in comedy, and an individual who has such a strong connection with a loyal fan base that follows him across social media and across the country,” said Fuse Media SVP of Content Lynnette Ramirez.
In addition to this project, Iglesias is executive producing three one-hour comedy specials for the network, and at least one additional series, currently in development.
Fluffy Breaks Even! is executive produced by Gabriel Iglesias and is a co-production with B-17 Entertainment and Arsonhouse Entertainment. To keep up with Fluffy connect with him on Facebook (Gabriel Iglesias) and @fluffyguy on Twitter and Instagram.
Creative Artists Agency (CAA) brokered the deal with Fuse Media on behalf of its clients Gabriel Iglesias and B-17.