Published on November 2nd, 2018 | by Jae Monique0
Emerging Women in Business: Who Is Nikki Stokes?
Nikki Stokes is one of the owners of STS, which is a business that is based in Charleston, SC. In a matter of time, STS has expanded from a business that provided technical support to a business that provides a wide array of branding, marketing, and public relations.
In an interview with Nikki, she shares her biggest influence and her professional accomplishments.
Jae Monique: Tell us about your business.
Nikki Stokes: STS (Stokes Technical Services) is a multi-division small business based out of Charleston, SC. We started out helping small businesses with technical needs such as computer repair, surveillance camera installations, and POS support services. Our first division, apart from technical services, STS Branding and Marketing provides public relations, brand development, and Marketing Services. We assist our clients with campaigns, media placements, logo creation, web design, and branding materials to help them establish a presence within their perspective industries. Our second division, which is STS Media and Publishing, provides three platforms to help businesses gain local and international exposure in our independently owned and published magazines (STS Branding Magazine, STS Entertainment & Fashion Magazine, STS Luxury Style Magazine). We provide media coverage while capturing moments on the red or green carpet. We also provide book publishing services to independent authors who need assistance with the design and formatting.
JM: What or who has been your biggest influence in business? Why?
Stokes: I would definitely have to say that my spouse and business partner, Jennifer Heyward-Stokes has been my biggest influence. She believed in me and helped me nurture my talents as a web designer and supported and encouraged me to expand my skills to design logos, flyers, banners and pretty much anything. Being that she had a successful daycare and an event planning business, she was able to take me under her wing and introduce me to a different way of thinking and helped me to adjust from being an hourly employee to a boss.
JM: What do you think is your biggest professional accomplishment to date?
Stokes: My biggest professional accomplishment would have to be being in business for six years and living solely off of graphic design projects.
JM: What’s one leadership lesson you’ve learned in your career?
Stokes: Research and development is the key to success. You have to be able to create your own formula and execute it in a way that works for you.
JM: What is the number one business goal you plan to accomplish over the next year?
Stokes: Over the next year, my goal is to increase our company awareness and become more of a family brand that helps businesses get started and help them expand and create jobs for people in the communities nationally.