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Published on August 9th, 2020 | by Dr. Jerry Doby


Sprayground Teams Up With International DJ Afrojack For ‘Afro Shark World Tour’ Collaboration

Sprayground – the global rebellious and artistically designed backpack and influential streetwear brand, has dropped a second collaboration with Dutch-based DJ and music executive Afrojack, to develop a fashion and music inspired bag with practical functionality for those who work on the road.

Sprayground founder and creative director, David Ben David, has built the Sprayground brand by bringing together music and art; and this backpack does just that. Together they have developed a backpack that is sleek, chic and functional at the same time. Made from vegan leather, the all black bag highlights Sprayground’s infamous and collectible ‘shark mouth’ art piece on a bold red, white and black color palette.

Afrojack is a known sneaker enthusiast, and for this design he worked closely with Sprayground to create his ultimate sneaker vision lifestyle backpack, including lacing on the straps and an extra zipper compartment for a laptop, so Afrojack can whip out his laptop and work on some music whilst on the road, making it the ultimate travel bag.

Afrojack said: “I really love working with David and his talented team, he really understood my vision and created a bag that not only incorporates my obsession for sneakers, but also something that is fully functional and perfect for when I’m on tour. This is a must-have bag for DJ’s on the road, it fits everything you need and looks so dope too!”

It’s no secret that when it comes to backpacks and accessories, Sprayground is at the forefront of high-quality and unique design. The brand dialed into functionality for this collaboration, with designated partitions for USB sticks, wires and cables, microphones, compact cameras, and other accessories securely stored in zipped compartments, making it the perfect bag for those with busy lifestyles and always on-the-go.

Sprayground and Afrojack first collaborated in 2019 on the ‘Afroshark’ collection, which was a huge success, selling out within hours. For the ‘Afro Shark World Tour’ bag, they wanted to build on the already successful backpack, giving it a fresh new look and a new color design.

Founder and creative director, David Ben David said, “When I first met Nick in Dubai, we hit it off immediately. We share a very similar vision when it comes to design, both looking to integrate fashion, art and music and bring something new to the market, especially for DJ’s who are always on the go. We’re super excited to bring fans the Afro Shark part two!”

The backpack retailing at $100 is available from August 9th at www.sprayground.com

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Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.

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