Paramount+ and MTV Entertainment Studios Unveil Upcoming Music Slate Featuring Seminal Franchises With Global Cultural Impact

Paramount+, the highly anticipated streaming service from ViacomCBS, announced during today’s ViacomCBS Streaming Event presentation the inaugural music slate on the platform. As announced by Chris McCarthy, President of MTV Entertainment Group, the industry-leading content brand is bringing back some of the most influential and storied music franchises as well as new hotly-anticipated unscripted series from Dave and Virginia Hanlon Grohl: From Cradle to Stage.

“We are thrilled to re-invent some of our most storied and impactful music franchises, including Behind the Music and Yo! MTV Raps, for Paramount+,” said Bruce Gilmer, ViacomCBS President of Music, Music Talent, Programming & Events. “In addition, we will partner with some of the biggest names across the music industry to bring exclusive and unique content to the platform, such as Dave Grohl’s Cradle to Stage based on his mom’s critically-acclaimed book, and many more to come.”

Behind the Music – Behind the Music is back! The groundbreaking and prolific music documentary series returns with several new episodes and the best of the vault remastered and updated for today’s audiences with artist interviews, a creative refresh and reimagined visual style.

From Cradle to Stage – This new six-part, unscripted television series from Director Dave Grohl was inspired by his mother, Virginia Hanlon Grohl, and based on her critically-acclaimed book, From Cradle to Stage: Stories from the Mothers Who Rocked and Raised Rock Stars. The series is a dynamic personal exploration of the special relationship between successful musicians and their moms. Each episode features a famous performer and their mom as well as Dave and Virginia.
Unplugged – MTV’s most iconic musical performance franchise will come to Paramount+ several times a year as special intimate MTV Unplugged events featuring some of the world’s biggest artists.
Yo! MTV Raps – MTV is bringing back its most storied hip-hop series and music franchise Yo! MTV Raps for Paramount+. The return of Yo! MTV Raps will include hosted segments, live performances, cyphers, lifestyle content and serve as a comprehensive deep dive into the current state of hip-hop. After its debut 33 years ago on August 6, 1988, Yo! MTV Raps became the premiere destination for all things hip-hop. The advent of the series was crucial to the rise of rap music worldwide, creating a global passion for the genre and greater hip hop culture, which has since become the most dominant force in mainstream music and pop culture worldwide.

Broad Distribution:

At launch, Paramount+ will be available online at ParamountPlus.com; via the Paramount+ app for iOS and Android; and across a wide number of platforms, including smart TVs, connected-TV devices, online, mobile, gaming consoles, and leading OTT providers.

About Paramount+:

ViacomCBS’ existing subscription video-on-demand and live streaming service, CBS All Access, will be rebranded as Paramount+ on March 4, 2021 as part of the service’s expansion to feature content from ViacomCBS’ leading portfolio of broadcast, news, sports and entertainment brands. ViacomCBS will also bring Paramount+ to international markets with an initial debut in Australia, Latin America and the Nordics in 2021.

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About the Author

Dr. Jerry Doby Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.