Who Is?/Official Hype

Published on July 6th, 2015 | by Ken Cosentino


Who is: Coach

The life of a lyricist is not typical. Formulating thoughts into words with enough meaning to move the masses is an art that requires sharpening. One artist who stays sharp from my hometown is Charlie Hilson, AKA Coach. I asked Coach some questions about working a full time job while climbing the ranks in a market that is already over saturated with wannabe YouTube sensations and Fruity Loops Boomers.

Ken: “Living in Niagara Falls, NY is already a tough gig. How do you juggle your economic situation with your art?”

Coach: “It’s very hard to juggle my job life and my music life because there aren’t enough hours in the day… but I need a job to create money to invest into myself. I want to get to the point where I can just make money off my music.”

Coach is one of those artists from whom the natural talent can be heard in his voice. With his witty lyrics and his delivery, Coach has been named one of the best hip hop artists in his city in recent years.

Ken: “What are some of your accomplishments?”

Coach: “I’ve accomplished many things. My music has been played on local and out of state radio stations, from San Antonio to Florida. I’ve opened for artists like Fabolous, Future, Gucci Mane, Travis Porter, Roscoe Dash, Jadakiss, Cash Out, Lil Bibby, 2 Chainz and a handful of others. In addition to [my] concerts, I also produced a song titled ‘Firestorm’ for Kid Ink. VH1 even blogged about [my] talent, and how ‘the Industry is ready for this young man’. When I first signed my record deal with Upstairs Records in 2012, I realized that having a label is just like getting a loan from the bank, so now I’m an independent artist looking to gather a large core fan base.”

Coach and I went to high school together, and I was among those who felt that his talent and personality were bigger than most. Currently, I am in post production on a splatstick comedy, a feature film called “Attack of the Killer Shrews!” sponsored by The Hype Magazine. The film is a parody of the 1959 cult classic by the same name, where a group of people are unfortunate enough to be hunted and killed by a ravenous pack of genetically altered rodents. The film became a cult classic due to awful monster puppets, most of which are dogs in bad costumes.

Our remake will be available on www.killershrewmovie.com later this year and includes a cameo introduction by Lloyd Kaufman. I enlisted the help of Coach to create a funky 1980’s style hip hop beat as the film’s main theme. You know… the type of song that tells you what is going on in the movie, like the theme to Ghostbusters.

You can hear Coach’s music by checking out his sound cloud:


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About the Author

Ken Cosentino is an artist from Niagara Falls, NY. He is an award winning filmmaker, CEO of White Lion Studios, LLC and a published author.

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