Rhyme Report

Published on March 1st, 2021 | by Dr. Jerry Doby

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Jordan Klassen Releases Heart-Warming Video for Album Lullaby ‘Golden Ladder’

Following the success of his 2020 record Tell Me What to Do, Canadian singer-songwriter Jordan Klassen releases the impassioned visual for closing track ‘Golden Ladder’.

Jordan has created a record that connects people organically, drawing upon their shared experiences — making them feel less alone. With a focus on the millennial generation, Tell Me What to Do explores the reality of living in a world where there are no confines to what you can achieve, leaving many feeling overwhelmed and lost. Jordan says, “I’ve found that my orientation has changed significantly… I’m less and less interested in self-discovery and more and more interested in the world around me, systems and relationships and history and where I’ve landed in those ever-shifting sands”.

The video for Golden Ladder illuminates the softness and vulnerability of the almost-lullaby track, following the relationship between a mother and her daughter. Using a real family instead of actors, the video fosters an authentic familial bond that’s relatable to their personal experiences. Director Farhad Ghaderi tells, “Golden Ladder is a reflection on the lives of a woman and her mother, as they heal in the face of intergenerational trauma [and] what happens when the role of the caretaker is reversed with time… Some of these moments are inspired by my own family’s journey with healing, trauma and immigration…



About the Author

Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.


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