Photos: Coachella Pre-Party

In the spirit of festive beginnings, Footlocker, NTWRK, NYX Cosmetics and Galore kicked off Coachella weekend one with a bang, and with a bang I mean with copious amounts of 1800 Tequila stations. Don’t worry everyone was being socially responsible and only one person jumped in the pool (He said he thought people were going to follow him and it was worth a try).

TYGA, the rapper and fashion icon, was supposed to be the host but he ended taking over as DJ and kept the party pumping all day long. I mean people were astonished and dancing at the same time because it was non-stop jamming and here is this multi-platinum and Grammy nominated artists keeping the party live. They had glam sessions poolside with NYX Pro Make-up artists, live performances and exclusive collaborations from streetwear and design legends like Chicago Bulls design advisor Don C, Foot Locker’s first women’s creative director Melody Ehsani, vintage purveyor Sean Wotherspoon, and Freddie Gibbs ice cream.

After arriving at the Ranch, parking wasn’t egregious, you made your way towards where the music was coming from only to be stunned by a rather large enclave in the middle of a horse ranch. There were about 6 make-up stations for NYX Cosmetics with the hottest celebrity photographer in Los Angeles (ShotbySham- Sham Adobo) taking stunning pictures of the people all around.

It was a sea of people at the ranch in Palm Springs, and everyone was ecstatic and raving about the other host Chole Cherry from the Prime Time Emmy winning show Euphoria. This event embodied the spirit of the Coachella Arts and Music Festival weekend, carefree vibes, cool conversations, fashion, good music and good times. Not one hint of turmoil or animosity, and people were glad to be outside in a safe environment.

Foot Locker Collaboration unveiling was an amazing thing to see. Melody Ehsani really showcased an amazing set of clothes that I can’t wait to get my hands on. It was worth taking time out of the day to start the weekend off with a slam dunk.



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