Rhyme Report

Published on September 2nd, 2022 | by MuzikScribe


Freddie Gibbs announces new album ‘$oul $old $eparately’ due September 30






Indiana rapper Freddie Gibbs unleashes his urgent new single “Too Much,” featuring Moneybagg Yo. The song precedes $oul $old $eparately, the GRAMMY®-nominated artist’s eagerly awaited Warner Records debut album, due September 30. Pre-order HERE. “Too Much” is accompanied by a hilarious video that imagines life as a casino.

With tongue-twisting flows and razor-sharp lyricism that have become Gibbs’ trademark, “Too Much” is a delirious ode to overconsumption. “All this money that I got, I could never get too much,” he raps on the song’s hook, sounding almost wistful about his inability to ever be satisfied. For his part, Moneybagg Yo continues his run as one of the most reliably charismatic purveyors of street and party rap. “How much did the Phantom cost, Bagg?” the Memphis native asks at one point, echoing the curiosity of nosy hangers-on.

The freewheeling video for “Too Much” captures the wit and verve that have made Gibbs a beloved presence on social media and a budding star on the silver screen. The clip imagines life as a casino that is easily navigable by our heroes, who tuck ungodly amounts of cash under every mattress when they hit the jackpot. $oul $old $eparately, the title of Gibbs’ new album, refers to his refusal to compromise his morals or integrity under the pressures of the industry. By the look of the video, he’s got more than enough cash to make such a statement.

Leading up to the album’s release on September 30, Freddie placed mysterious casino-themed billboards across the country with a toll-free number that gives information and clues about the upcoming project. Check out the billboard photos HERE and watch Gibbs’ brazen $$$ infomercial HERE. “Too Much” also arrives with an exclusive merch drop that features hoodies, a $$$ CD box set, shot glasses, t-shirts, hats, and more available for purchase at kanecomics.shop.

$oul $old $eparately marks Freddie’s first major label album debut. Gibbs joined Warner Records shortly after releasing his collaborative album with Alchemist, Alfredo, which landed a 2021 GRAMMY® nomination for Best Rap Album. In addition to his continued musical dominance, Gibbs shows tremendous promise as an actor, starring in Diego Ongaro’s award-winning feature film Down with the King, and appearing on TV shows like 50 Cent’s Power Book IV: Force and Peacock’s Bust Down. His on-screen work has already received critical praise on par with his music, positioning Gibbs as a potent dual threat for years to come. Bet on Freddie.

Listen to and watch “Too Much” above and stay tuned for more from Freddie Gibbs soon.


Freddie Gibbs has become one of hip-hop’s most important, inimitable, and influential voices via his quotable wordplay, versatile songs, and unflinching honesty. Since 2004, the uncompromising Indiana-raised rapper has built a diehard global fan base and regularly attracted tastemaker adoration. His discography includes 20-plus mixtapes, eight EPs, four official solo albums, and four top-billed collaborative records. 2019’s Bandana with Madlib was a new critical and commercial high watermark. After bowing at #21 on the Billboard Top 200, it closed 2019 on year-end lists by Vulture, Vibe, UPROXX, NPR, Stereogum, Noisey, SPIN, Complex, and more. GQ called it “one of the best albums of the year” and promised, “Freddie Gibbs will rap circles around anybody.” Teaming up with Warner Records in 2020, his momentum only accelerated six months later as The Alchemist-assisted Alfredo drew the same enthusiasm, landing a 2021 GRAMMY nomination for Best Rap Album and hitting #4 on the Billboard Top Album Sales chart. Freddie Gibbs has collaborated with everyone from Pusha T, Killer Mike, Anderson .Paak, and Yasiin Bey to Tyler, The Creator, Gucci Mane, A$AP Ferg, Jay Rock, and Young Thug, in addition to contributing music to blockbuster video game franchises, such as Grand Theft Auto, Max Payne, and NBA2K. Previously, Gibbs teamed up with ESPN for Black History Month, to perform on their “Black History Always” special The Undefeated Presents: A Room of Our Own, and was featured on The Undefeated’s Music For The Moment/Black History Always EP.


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