Big Sean is Part of the GMC Hummer EV Rollout: The Malibu Series
The worlds of Music, Sports, Design, and Culture collide this October.
Multi-platinum and grammy nominated artist Big Sean, King of Speed Ryan King Garcia, AKA King Ryan, the lightweight boxer who has fought his way to 23 undefeated wins and over 14 national titles, Angus Cloud, who, through his role as Fezco, is one of the biggest breakout stars in HBOās Euphoria, a globally renowned American designer, business leader, and best-selling author Kelly Wearstler, and Cultural innovator and influential streetwear designer Don C, who has become a ubiquitous name within the worlds of music and professional basketball and has collaborated to produce some of the most coveted releases with brands such as Jordan, Nike, Converse, Leviās, Mitchell & Ness, and in 2022, joined the Chicago Bulls organization as a Creative Strategy and Design Advisor, haveĀ come together for GMCās Hummer EV āThe Malibu Series.ā
Shot in the Santa Monica Mountains, the unique cast, curated by Don C, brings together a unique set of talent to explore the capabilities of the worldās first all-electric super truck in 5 episodes. Each episode has been crafted to put the vehicle and the filmās protagonists, Big Sean, Kelly Wearstler, Angus Cloud, Ryan Garcia, and Don C, through their paces.
The films launched today on the GMC site andĀ will beĀ followed by an incredible installation and VIP event tomorrow October 11th at a historic landmark space in Melrose, CA with an incredible performance by Big Sean.
NEXT-GEN ELECTRIC STARRING BIG SEAN:
Detroit-born and raised, multi-platinum and grammy nominated artist Big Sean has sold over 30 million records to date and currently has over 20 million monthly Spotify listeners – headliner at this year’s Coachella and Lollapalooza and is known for his creative point of view on and off the mic.Ā
DESIGN STARRING KELLY WEARSTLER:
Globally renowned American designer, business leader, and best-selling author Kelly Wearstler has earned a spot on numerous respected Top 100 Designer lists and has won multiple global design awards, Kelly has changed the face of American design, paving the way for a new era of hotels, homes, and homeware.
IMMERSIVE STARRING ANGUS CLOUD:Ā
Through his role as Fezco, Angus became one of the biggest breakout stars in HBOās Euphoria. Now set to appear in the upcoming thriller āThe Lineā, he has taken Hollywood by storm with his effortlessly cool and chilled vibe.Ā
SUPERFAST STARRING RYAN GARCIAĀ
King of Speed Ryan Garcia Nicknamed King Ryan, the lightweight boxer has fought his way to 23 undefeated wins and over 14 national titles, including the WBC interim lightweight title, and is rivaled by none other in his class.Ā
OFF-ROAD BEAST STARRINGĀ DON C
Chicago native and project curator Don Cās is one of the most influential streetwear designers, and he has become a ubiquitous name within the worlds of music and professional basketball. He first rose to prominence when he co-founded the conceptual retail experience RSVP Gallery and continued his success by launching his own luxury sportswear brand, Just Don. Since its inception in 2011, Just Don has collaborated to produce some of the most coveted releases with brands such as Jordan, Nike, Converse, Leviās, Mitchell & Ness. In 2022, Don joined the Chicago Bulls organization as a Creative Strategy and Design Advisor.
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