Hype Style/Beauty

Published on August 23rd, 2022 | by Jameelah "Just Jay" Wilkerson

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How Jacki Magno and SkyCloud Management Is Changing the Modeling Game

For models and fashion designers, strapped for cash has never been part of the stereotype. However, it’s far more common than one might think. After the events of the last 2 and a half years, this difficulty has increased tenfold, especially for new talent fighting to make a name for themselves.  

The modeling agencies are all feeling the same burn as any other post-Covid industry. Layoffs, postponed payments, and critical work shortages for models and other freelancers involved in operations are laying the market to waste. This has driven the mass digitization of the industry, reflected through throngs of uniquely talented social media influencers. Agencies have been utilizing this same technology to secure work for their models online as well, though for many it is only until the market “readjusts” to the new world. As if it ever will unless fundamental transformation takes place.

Jacki Magno, CEO and Cofounder of SkyCloud Management, suggests a more modernized approach. She believes that accessing the new generation is key to unlocking the true evolution of the fashion industry, and any other for that matter. Jacki and her business partner Nick Sandall launched their brand in January last year, after accumulating 10 years’ worth of social media experience and 1.6M followers on TikTok alone.

Jacki’s business is bringing business to aspiring models, helping them to achieve larger audiences and thus, significant financial growth. As a model and social media influencer herself, she knows first-hand how difficult navigating the industry can be for new talent, even in a pre-Covid environment. With Jacki and her partner’s individual specialties in content creation, they are able to provide their models with the opportunities and tools they need to acquire an organic following and take their passions to the next level.  

Additionally, their service has proven to be of great impact after hardly more than a year of operation. Through Jacki and Nick’s accumulative wealth of knowledge concerning innovative social media-based marketing, SkyCloud Management has shown that it can double the following of their talent. Through this and the strong connections that the duo has built with notable brands and photography studios, they have multiplied the income of their clients 5 times over.   

So, what’s in the SkyCloud Management business model that’s propelling them to becoming one of the top talent agencies in the world? Truthfully, it’s nothing more than focusing their efforts on finding their clients amongst the new GenX models and entrepreneurs that are taking social media by storm. Many are influencers and content creators who have spent their entire lives growing up around the cutting-edge platforms and technology that now define the modern era. In fact, platforms such as TikTok and Instagram are ideal for finding young content creators who just need help finding their niche and selling their brand.

Overall, SkyCloud Management is about putting hard-working models and influencers in touch with the most prominent brands and photographers that can lead them to more and more promising work. In doing so, Jacki is not only assuring her agency’s models have access to what they need to succeed in a chaotic market, but also creating communities in the industry that will promise greater benefits in years to come. 



About the Author

Publisher and CEO of The Hype Magazine. Follow me on Twitter @HypeJustJay


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