1st Annual Down 4 Lo Week A Success, Shawty Lo Jr. Up Next

When you think about your legacy, what are your thoughts? Many will think of what they can leave behind while others may think of what was left behind.

The objective was to commemorate and celebrate the sunrise of the late Shawty Lo who brought you hits like “Dun Dun”, I’m Da Man”, Dey Know” and “Foolish”. “Down 4 Lo Week”, (D4L Week), was the 1st annual week planned & coordinated by Shawty Lo Jr. CEO of D4L Reloaded Records LLC. He was assisted by Artist Trill 6attle, D4L Jackie aka Ladi Jay and mentored by ‘Checm8’ a long-time vetted industry guru.

The idea was to meet and shake hands with as many people as possible, and connect with as many youth during the day as he could. Following the meet and greet Lo Jr. hit up the town’s nightlife of Atlanta ending each night at a favorite club/lodge of his Father with Mollyworld and 10-15 of her girls, and family.

The week kicked off with Lo Jr. being on the nationally syndicated ‘Ray Daniels’ morning show as he was invited to promote his week of events while reminiscing about his father. Following the interview Lo Jr. and his cameraman Ghost ‘ShotsFiredByStixx’ were taken to see his first billboard placement on I-85 coordinated by Lo Jr’s Publicist Jessica Johnson CEO of Empowered Ink LLC and sponsored by Bread Magazine. Graphics for the week were sponsored by The Network Global.

Tuesday March 22, 2022, Lo Jr. held a candlelight vigil in remembrance of his Father at ‘Club Crucial’ the event was hosted by Lo jr. and entertainment was provided by celebrity ‘DJ Spill’. The night ended at ‘Blue Flame’. Blue fame was the last club the late Carlos Walker Sr. was seen alive. He was accompanied by ‘Swamp Izzo’, family and friends.

Wednesday kicked off at ‘Painted Pins’ a very elegant bowling alley for adults. Wednesday night ended at ‘King of Diamonds’ where Shawty Lo Jr. and his family were honored and interviewed by ‘Elephation Magazine’ and ‘Mack TV’. Thursday Lo Jr. performed at ‘Josephine Lounge’ along with ‘J. Holiday’ and ‘Nivea’. Friday, Lo Jr. and friends spent the day paint-balling and ended the night at ‘Rosebar’ made possible by Hall of Fame’s Carter and Blake.

Saturday the celebrity basketball game hosted at ‘The Wilson Academy’ was facilitated by Premier Publicist ‘Jessica CEO of Empowered Ink LLC’ and Media Guru extraordinaire ‘Adrienne CEO of Swaggirlicious Media’. The game opened with the ‘Atlanta Ol Skool Drummers’ recreating a memorable moment as these were the same drummers marching behind the late Carlos Walker & family leading him to his final resting place.

Artist ‘Trill 6attle’ and his Father’s company ‘Big Daddy Reds’ sponsored delicious BBQ to the guests. Some of Atlanta’s most influential personalities were in attendance, such as V-103’s ‘Lil Bankhead’, ‘Twan Da Dude’, ‘MPR Riche’, Multi Platinum Producer ‘Drummer Boy’, Coalition ‘DJ Filthy Rich’, ‘Elijah Lamar’ from ‘BMF Starz’ series, ‘Wanda’ from ‘South Beach Tow’. Notable media present were ‘Hype Magazine’, ‘Media Girls Network’, ‘HHNTV’, ‘Al Jones Marketing’, ‘Talkofthetown Media’, ‘All Access Jay’ , ‘Artistry Management’, ‘On Blast Radio’, ‘3amstudios’, ‘Lyvation Radio Network’, ‘Luxe Diamond Enterprises’, ‘Street Glam TV’, and ‘Dream Girl Shot It’ all came to show their support.

Saturday night ended with Hall of Fame promoters Carter and Blake at ‘Revel Atlanta’. ‘Coop’ sponsored guests by providing sprinter transportation to ‘Revel’. Sunday the last stop of the week ended rightfully on the Westside, (Bankhead to be exact), at ‘Bonfire ATL’. D4L original ‘CrownVic’ sponsored Lo Jr. and Mollyworld’s models aboard his sprinter service ‘Riding Private with Vic’. D4L Jackie aka Lady Jai provided two wonderful cakes to celebrate the Sunrise of Shawty Lo and led feeding the homeless initiative Sunday afternoon.

One thing is for certain Shawty Lo Sr. is the King of Bankhead even ‘Trouble Man’ aka ‘T.I.’ recently acknowledged the legend on his own social media platform. Shawty Lo Jrs’ family and friends would like to thank all of the sponsors and people who came out to support the first annual Down 4 Lo Week.

‘Down 4 Lo Jr. Week’ will kick off on June 2nd – June 5th 2022 and will observe both Shawty Lo Jr’s and his cohort Trill 6attle’s shared Birthday, “June 3rd” which coincidentally is the title of their newly released single currently available on all platforms. New music will be dropping during Down 4 Shawty Lo Jr. week as well as community events. Make sure you are there for the experience.

Long live Shawty Lo “The King of Bankhead”!

Written By: Jessica Johnson & Adrienne Lawson

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