Hype Style/Beauty

Published on July 23rd, 2022 | by Malcolm “A.S.T.A.T.E” Worsham

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Urban Outfitters and Rolling Loud Release Exclusive Merch Collection

Urban Outfitters and Rolling Loud Music Festival team up for an exclusive 10-piece merch collection dropping just in time for Rolling Loud Miami 2022. With Kid Cudi, Future, and Kendrick Lamar headlining and an undercard full of some of the most exciting names in hip-hop, Rolling Loud Miami returns from July 22 to July 24.

Started in 2015 by Matt Zingler and Tariq Cherif, Rolling Loud is the biggest festival brand in hip-hop, growing from a single-day event into a global behemoth with multiple festivals per year in North America and Europe. This is the first collab between UO and Rolling Loud, adding to UO’s curated collection of music graphics and artist merch.

The limited-edition collection features matching sweat sets, graphic tees, woven shirts, shorts, and bucket hats adorned with futuristic illustrations and vibrant branding, matching the energy of hip-hop’s largest music festival. Rolling Loud’s UO collaboration deepens the festival’s reputation for stylish streetwear and impeccably designed, diverse merch.




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