Features Ravi Rajapaksha

Published on September 16th, 2022 | by Dr. Jerry Doby

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How Ravi Rajapaksha is Thriving as a Music Publicist in the Hasty Entertainment Industry

The music industry is swamped with musicians that are looking for a way to break through to the forefront of their field. In order to stand out among these competitors, you not only need to have the skill, but you also need to have a proper strategic plan in place for promotion and public relations. In situations like these, having a competent music publicist on your side like Ravi Rajapaksha can be an enormous asset. Ravi is the founder of the Nextenco PR agency, and in that capacity, he has assisted a great number of artists in publishing themselves by assisting them in engaging their intended audience. Ravi has an unmatched capacity to comprehend the requirements of his customers and to operate in accordance with those requirements to ensure their success.

Ravi was already a successful Instagram travel influencer before he entered the public relations field. He became a businessman and an entrepreneur at a very young age, and still, in his mid-twenties, he has garnered a wealth of knowledge and has mastered the art of marketing, advertising, promoting and creating positive images of brands.

Looking back, after the disastrous consequences of the COVID-19 epidemic, he recovered from the obstacles more resilient than ever before. This young entrepreneur made the best of his time in quarantine by allowing his expansive imagination to find ways to triumph over the challenging circumstances he was facing. It was at that point that he became aware of his tremendous potential. Ravi is a guy who seizes the day, as seen by the pivotal moment in his life when he established his own public relations agency, Nextenco. Not only did Nextenco have a significant effect on Ravi’s career, but it also had a positive influence on the lives of a huge number of other aspiring musicians.

Ravi’s public relations agency expanded gradually over the years with the sensible intention of providing a helping hand to those who need a nudge in the right direction to get closer to achieving their objectives. At this point, he has developed unparalleled contacts with illustrious publications all over the globe, including Billboard, Lyrical Lemonade, The Source, Rolling Stone, and a great number of others. As a well-known publicist, he has helped numerous up-and-coming artists establish a name for themselves based on the distinctive quality of their voices.

Ravi Rajapaksha is now recognized as one of the most successful publicists in the industry, and his clientele comes from around the world. Before transitioning into the present role of his as a music publicist, Ravi Rajapaksha was identified as a prominent figure on social media. Ravi has done wonders for emerging musicians by using his marketing and advertising expertise together with his public relations knowledge to secure interviews for them, increase their fan base steadily, and highlight their stories on prominent media websites.

Ravi’s primary responsibilities as a publicist for music artists include disseminating press releases and participating in the development of PR initiatives. He maintains relationships with journalists and reporters who can provide him with potential story ideas for publications like magazines and newspapers. When a band or solo artist needs help with public relations or media appearances, they turn to Ravi and the professionals at Nextenco and confer with Ravi before engaging in any kind of public engagement. He works closely with experts in Hip-hop industry, and attorney to ensure that the artist’s reputation is consistently maintained in the public eye.

Ravi claims that the implementation of a great public relations strategy is not something that can be accomplished overnight but rather is something that results from ongoing and persistent efforts. Lastly, as a dedicated professional with lofty goals, Ravi has high hopes for the expansion and success of Nextenco in the future.



About the Author

Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.


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