Published on September 12th, 2023 | by H.E. Shanta Lana Hereford


The HYPE Magazine’s CEO Receives Lifetime Achievement Award From Mayor of New York City

In the ever-evolving landscape of media and marketing, few luminaries shine as brightly and have made such an impact as Dr. Jameelah “Just Jay” Wilkerson, the CEO of The HYPE Magazine. Her remarkable journey, marked by exceptional achievements and a deep commitment to community and entrepreneurship, has left an indelible mark on the industry. Last month, Dr. Wilkerson was awarded the prestigious Lifetime Achievement Award in the category of Media Global Impact and Community Leadership. The honorary award ceremony, held at the Hip Hop Legends Awards in New York on August 25, 2023, was a fitting tribute to her exceptional career.

Mayor Eric Adams himself presented Dr. Wilkerson with this coveted honor, recognizing her remarkable contributions to both the media industry and her community. She stood alongside an illustrious gathering of government officials, community leaders, entrepreneurs, and pioneering artists, including Kool Moe Dee, Grand Master Dee, Kurtis Blow, Eric B & Rakim, KRS-One, YoYo, Kid Capri, Redman, Liz Black, Heather B, among others.

Dr. Jameelah “Just Jay” Wilkerson’s journey into the media world began with a modest one-page newsletter in 2002. However, her unwavering dedication, entrepreneurial spirit, and marketing acumen soon transformed this modest beginning into a major print media powerhouse, The HYPE Magazine. Today, The HYPE Magazine boasts a presence not only in the United States but globally and has received numerous accolades, including “Magazine Publication of the Year” and “#1 Digital Magazine in the World.”

Known as the “Digital Promo Genius,” Dr. Wilkerson’s marketing prowess is legendary. She possesses an innate ability to spot trends and leverage digital platforms effectively, earning her a well-deserved reputation as a trailblazer in the industry. Her marketing philosophy revolves around forging genuine connections, a strategy that has played a pivotal role in The HYPE Magazine’s astounding success.

What sets Dr. Wilkerson apart is her unwavering commitment to empowering emerging talent. Throughout her career, she has provided an invaluable platform for countless artists, entrepreneurs, and creatives to showcase their work. The HYPE Magazine has served as a launchpad for many careers, thanks to Dr. Wilkerson’s steadfast support and dedication.

Beyond her work with The HYPE Magazine, Dr. Wilkerson’s influence extends into various community initiatives.  Moreover, her books, “How To Get Maximum Results In Minimum Time” and “Ignite Your Lyfe,” cement her status as a thought leader in entrepreneurship.

Dr. Jameelah “Just Jay” Wilkerson’s career and lifetime achievements serve as an inspiration to all. Her dedication to excellence, commitment to community, and passionate advocacy for emerging talent have left an indelible imprint on the media and entrepreneurship landscape. As she continues to illuminate the path for others, her journey stands as a testament to what can be achieved with unwavering dedication and a heart committed to uplifting others. Brand Rising, Jay!

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About the Author

Her Excellency Shanta Lana Hereford is a visionary leader known for her dedication to community development and economic empowerment. She is the COO of The HYPE Magazine and loves to write about her many interests including Black Empowerment, Education, Entrepreneurship, Entertainment, Arts, Health & Wellness, Travel, and more.

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