Rolling Loud and STIIIZY Announce Partnership for Rolling Loud California 2024
Rolling Loud, the world’s largest hip hop festival, and STIIIZY, the leading lifestyle brand in cannabis, announced today an exclusive collaboration for Rolling Loud California 2024. The two iconic brands are launching a four-piece product line developed for the March 14-17th live music event, and available at STIIIZY retailers everywhere on February 23.
STIIIZY will also unveil a 40-foot cannabis cultivation replica next to the main stage on Rolling Loud California’s festival grounds, designed for attendees to be immersed in the cultivation experience, while watching performances by some of the brightest stars in the hip-hop galaxy. The experience will also feature an interactive photo booth for festival-goers, enclosed VIP section for artists and limited-edition merch.
“Celebrating hip-hop culture is at the heart of this collaboration and we couldn’t think of a greater brand to do it with,” said Rolling Loud Co-Founder Tariq Cherif. “The nature of our events and STIIIZY’s world are one in the same. We’re proud to showcase that through this collaboration.”
Exclusive Rolling Loud x STIIIZY Drop:
- 3.5G “Rockstar Zlushie” Premium Indoor Cannabis
- 3.5G “Rolling Loud OG” Premium Indoor Cannabis
- 1G “Rockstar Zlushie” Live Resin Liquid Diamond Pods
- 5 Pack 40’s “Rolling Loud OG” Kief-Coated, Premium Indoor Cannabis-Infused Pre-Rolls
“Imagine standing in an immersive cannabis installation while watching hip hop legends perform your favorite songs. That’s the type of next-level experience STIIIZY brings and one we can be proud of,” said Cherif.
The collaboration is the first-of-its-kind for Rolling Loud, STIIIZY, and the greater live hip hop music industry – brought together by a shared passion for creating and delivering the best cannabis products and live music experiences.
Headlined by ¥$ (Ye + Ty Dolla $ign), Nicki Minaj, Post Malone, and Future X Metro Boomin, who lead a lineup packed with many of the most notable names in modern rap music, Rolling Loud California returns to Hollywood Park, on the grounds adjacent to SoFi Stadium, in Inglewood, CA from March 14th-17th, 2024.
