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Rhyme Report

Published on September 10th, 2020 | by Guest Contributor

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Running Touch Shares Official Video for Single ‘Signs’

Sparking attention across the globe with the release of his new alt-rock single ‘Signs’ and the first video from his online instrument-focused video series, Running Touch today shares the official video for ‘Signs’.

Creatively directed by Matt Sav (Tame Impala) the ‘Signs’ video was shot in Perth and Melbourne, using a combination of video, photos and creative ingenuity to deliver a distorted trippy stop motion styled video.

As with all his videos, Running Touch’s vision was at the forefront of the project.

“My ambition was to pair some vintage personality between the video and song. Something done in one takes and done in film. Everyone has the task right now of trying to work music videos during the pandemic. I just wanted to try to use this opportunity to work toward simplicity.

I’d seen some of Matt’s [Sav’s] work with film across the industry and knew he would give it that heart. He is insanely consistent. I also worked with long time friend & collaborator Thomas Elliot who is a genius behind any lens. This was the first time I have actually worked with any third-party creative director, so I felt very safe between their hands. 

We wanted the aesthetic to nod to videos from across the last 30 years or so. Be true to film. We had just shot and edited all the promo in 48 hours, so it was a blessing to have a look to work towards. 

We shot all my takes in Melbourne with myself and Thomas just before our lockdown with Matt filming his shots and editing the project in Perth. I remember how rushed the filming process felt across us knowing we would be going into lockdown in the days following. With Thomos Bolex H16 film camera from the 1960’s, an ancient treadmill from Geelong, and our film, we shot into the night and by the end of that week would have finished our 3rd round and every piece of promo for signs.” –Running Touch

Matt Sav explains, “This was my first remotely directed music video. It was actually an interesting challenge making sure the concept was simple enough to work across the country. We were super lucky to work with Melbourne DP Thomas Elliot who smashed the brief. Matt (Running Touch) was great to work with too, he has a very strong aesthetic vision, which I love. “

‘Signs’ which premiered on triple j’s Good Nights, veers away from Running Touch’s more typically electronic-infused sound falling into an indie-pop-rock realm. With now over 100 million global streams of his music, ‘Signs’ has now reached over 200k streams online, with support from the likes of Earmilk, NME, Happy Magazine, Music Feeds, and The Music as well as tastemakers around the world.

Within the last year, Running Touch hit #1 on the USA iTunes chart with single ‘Better Together with Hayden James,   He’s released a slew of singles with ODESZA’s label Foreign Family Collective  as well as remixing ODESZA’s ‘Late Night.   He secured a number of festival slots around the world including one of his last shows before the world shutdown for CERCLE with ZHU on top of a mountain in Japan,

The original track was released with the very first instalment of the Post Modern Collective Sessions, focusing on the percussion of ‘Signs’ with a collaborative drum performance with musician’s Ocean Grove’s Sam Bassal, Northlane’s Nic Pettersen and Crooked Colours’ Lampy. 

For more information on Running Touch please visit:
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