Hype Style/Beauty

Published on April 24th, 2023 | by Charles Myambo

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Denaro Puro Continues to Capture The Attention of 50 Cent, Dave East, Mike Tyson & Other Major Players

Over the years, the terms “luxury wear” and “fashion” have been typically associated with prominent brands such as Gucci, Louis Vuitton, Versace, Dolce & Gabbana and Prada. Each of these brands have consistently dominated the fashion industry for several decades, but every now and again, a relatively new fashion brand breaks out and proceeds to captivate a generation. One such brand is the dynamic urban and luxury wear label known as Denaro Puro. The brand was founded by the extremely ambitious and progressive “Jamaal Akeem Russ”.

Denaro Puro Design

The term “Denaro Puro” is a direct Italian translation for “Pure Money”. Not only is the name catchy but it’s very symbolic as well. The founder, Jamaal Akeem Russ was born into a life of adversity and limited resources. Growing up, money was extremely hard to come by for Jamaal and when it did, there wasn’t much of it to go around. As such, from an early stage in life, Jamaal knew what money was and how it felt not to have much of it. This ignited a burning desire within him to change the fortunes of his loved ones and help secure generational wealth for them. This ambition would later culminate in the inception of “Denaro Puro”, which was a symbolic declaration of the “Pure Money” to come in the years that ensued.

“Jamaal Akeem Russ” – Denaro Puro Design

With each passing year, global legends and fashion enthusiasts like Karol G, 50 Cent, Dave East and Mike Tyson start to take a vested interest in the Denaro Puro brand and merchandise. Some of them have even taken to social media to showcase their approval and admiration for the brand. Beyond just garnering the attention and recognition of major celebrities, Jamaal and his brand have been featured on several noteworthy platforms. Perhaps the most notable feature being a background role in the blockbuster classic, “Coming To America” sequel. Even outside the US, in regions such as Europe and East Asia, the Denaro Puro brand is gradually becoming a household name. Despite all the impressive features and accolades, Jamaal still firmly believes that the best is yet to come. In many ways, this article encapsulates the underdog story of a Brownsville native who started out with nothing and managed to build an international fashion empire!

“Dave East” – Denaro Puro

Denaro Puro Video Features

  • Fashion Channel (2.96M Subscribers)

(Video Link) 

  • German Public Interest

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  • Revenge Fashion TV

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  • Style Culture TV

(Video Link) 

Jamaal Akeem Russ

Social Media Handles 

 


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About the Author

(@BigChaz14 on Twitter) is a columnist and correspondent for industry leader, The Hype Magazine. He is also well known for being a multiple genre #1 Amazon best selling author. In addition to that, Charles is a credentialed journalist as seen in Muck Rack & Press Reader and he is also a highly touted celebrity news correspondent. Moreover, Charles is an international celebrity host and interviewer who has been covered by some of the world's biggest publications. At present, his interviews have been covered by credible journalistic outlets such as Medium, Flipboard, Press Reader, Muck Rack and many others. He is also a columnist for huge African newspapers such as NewsDay, Daily News, iHarare, ZiFM Stereo (radio station), H-Metro, The Financial Gazette as well as several other European and American publications. (@charlesmyambo on Instagram)


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