Published on May 31st, 2023 | by Dr. Jerry Doby0
Chris Brown Launches Limited Edition 3D-Printed Slides by Zellerfeld
Zellerfeld, the leader in 3D-printed footwear, today announced the early release of the NAMI Slide, in collaboration with global superstar, Chris Brown, Nos Ailes, and streetwear and culture company, The Auracles. Customers can pre-order a pair for $185 on Zellerfeld.com. Early access will only be available for 24 hours, followed by the global launch in late June.
The limited edition NAMI Slide marks Chris Brown’s first foray into shoe collaborations and introduces a cutting-edge material innovation called ZellerFOAM from Zellerfeld. While ZellerFOAM is still in the research and development phase, it demonstrates remarkable characteristics with reduced material usage and shorter printing time. This advancement holds the potential to lower costs for 3D-printed footwear in the future. The inclusion of ZellerFOAM in The NAMI Slide serves as a testing ground to refine material quality, finish, and overall feel, aiming to enhance the overall 3D-printed footwear experience.
This collaboration signals a major shift in the market. By working with Zellerfeld, celebrities and independent designers are offered an easier and more seamless entry point into the footwear industry. They no longer need to be tied to a large brand that has inevitable limitations, but can have the freedom and flexibility to design and distribute their shoes on their own timelines.
“Zellerfeld welcomes brands, celebrities, and online creators of all sizes, empowering them to design and print their own unique 3D-printed shoes using our technology,” said Cornelius Schmitt, Co-Founder and CEO of Zellerfeld. “Our growing list of collaborators offers a glimpse into how the future of fashion and footwear will integrate sustainability and innovation, and we’re excited to be in the driver’s seat of this industry-wide revolution.”
Zellerfeld’s proprietary 3D-printing technology creates unique, sustainable footwear without compromising functionality, comfort and durability. This innovative process eliminates the need for any physical labor during production and generates a pair of shoes in a matter of hours, signaling a significant shift for the footwear industry.
Zellerfeld develops 3D-printing technology to put printed shoes on every foot in the world. Backed by the team behind Tesla, SpaceX, Paypal, StockX, and more, Zellerfeld’s manufacturing platform replaces traditional factories and eliminates the barrier for designers. Zellerfeld’s footwear is capable of incredible new designs, while also being custom printed to the shape of your feet, and fully recyclable. Zellerfeld was founded in 2015, with locations in both Germany and the United States.