Wyclef Jean Hosts New Pop Culture Show #RunThatBack, Guests Include Shaq, Clive Davis, Lena Waithe, A$AP Ferg, Ari Melber, Kirk Franklin, and More

Grammy® award-winning artist, producer, actor, and activist Wyclef Jean announces his visionary new show, #RunThatBack, now streaming on YouTube. Not your typical series, Wyclef goes deep as he speaks with some of the world’s most influential cultural icons who share their realest, rawest, and most revealing stories. Episodes 1 through 4 are now available, which include Emmy® winner Lena Waithe listening to an unbelievable (and unreleased) studio track of Whitney Houston (watch clip), Arista Records legend Clive Davis also talking about Whitney and his upcoming “no holds barred” biopic about her life (watch clip), and sixteen-time Grammy® winner Kirk Franklin listening to Wyclef’s Caribbean-tinged remix of his new song “Love Theory” (watch clip). Dropping each Thursday until the end of October, Episode 5 features Rapsody on (watch clip) and Episode 6 with A$AP Ferg. RunThatBack will also be available in audio form the following day on all major podcasting platforms. Watch the series trailer here.

Uniquely original, RunThatBack premiered on August 20th and reflects the more casual yet personal and sometimes unfiltered atmosphere that the challenges of this year have brought into our social climate. Some of the biggest names in music, politics, society, and sports sit down virtually with Wyclef and bring their insightful, inspirational, and often hilarious experiences to the table, including Lena Waithe, Clive Davis, Gunna, will.i.am, Shaquille O’Neal, Common, PK Subban, Carlos Santana, Rapsody, Teddy Riley, Beenie Man, and many more. RunThatBack is a one-of-a-kind show for music and culture lovers of all types, and when a guest is having a dialogue with Wyclef, there’s no telling where things will go or what will happen. As Clef himself says, “I ain’t really good at interviews, but what I am good at is conversations with my friends.”

In an exciting collaboration with BACARDÍ® rum, Wyclef serves up these untold stories from his rockstar life as a founding member of the iconic group The Fugees over signature rum cocktails like the BACARDÍ Mojito, Spiced & Cola, and Cuba Libre in segments like “Rum Talk” and “Toast Up.” Thought-provoking and honest, Wyclef frequently begins an episode with either a song snippet and/or a story from his own life while Madeline Nelson, Founder and CEO of Heads Music (his label and management) periodically joins him toward the end to discuss social, global, and/or trending topics. As Wyclef says, “A lot of the things you’re gonna hear, you ain’t really gonna believe. So you’ve got no choice but to ‘Run That Back!’”

RunThatBack is co-created by Malka Media and Executive Producer Louis Krubich, the team behind hit shows: All The Smoke, Morning Kombat, Get Some with Gary Owen, 4th and Forever and the upcoming Fox documentary Tua. “Wyclef is a cross generational talent that connects music and culture and we’re humbled by the opportunity to help amplify the stories he wants to tell,” says Krubich. Creative Director and Showrunner Kerry Laster was instrumental in the cutting edge and of-the-moment milieu surrounding the show. Regarding collaborator Laster, Krubich states, “Having Kerry Laster showrun and direct this series is wildly exciting for us. He is a true creative genius and someone we highly respect.”

About Wyclef Jean:

Three-time Grammy award-winning artist and producer, with sales of 100 million albums worldwide and 20 million singles globally, Wyclef Jean is one of the most influential figures in popular culture. Having made his indelible mark on the music landscape as a founding member of The Fugees, he has continued his soaring success through his solo career and produced some of the most successful songs in history. Wyclef is one of the few artists whose work transcends space and time by understanding and absorbing the influences around him and translating them into a sound that is always relevant and fully his own.

As a solo artist, Wyclef has released seven albums, selling nearly nine million copies worldwide. His 2017 studio album, Carnival III: The Fall and Rise of a Refugee, was named one of the “25 Most Anticipated Albums” of the fall by Billboard Magazine. In November 2018, Netflix announced the production of an untitled animated project based on the real-life story of his childhood in Haiti. Wyclef recently released his newest project, Wyclef Goes Back to School, a collaboration with students he met while touring the US.

About Malka Media:

MALKA is a creative studio leveraging the instincts of a creative agency but built on the backbone of an agile production company. We are the makers. We don’t just dream it, we create it; because we know how. From original productions like Netflix documentaries and branded episodic series on Verizon, to VR/AR, animated videos, social content and full on content strategy and marketing campaigns, our 90+ full-time creative staff work in every creative medium. We took what was typically done by multiple vendors and built it under a single roof, letting our creatives expand their creative knowledge sets while elevating every piece of content that comes out of the studio. This is content at the speed of culture. With facilities in Santa Monica, CA and Jersey City, NJ and some of the most talented creatives in the industry, we plug in anywhere, anytime, on projects large and small, for clients across every industry.

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About the Author

Dr. Jerry Doby Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.