Hype Style/Beauty

Published on August 23rd, 2022 | by Jameelah "Just Jay" Wilkerson

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Going Viral With Trust: How Ana Nello Achieved 6-Figures By Building Trust

Not only does Ana Nello rank among the top social media models in the country, but she is also a powerhouse businesswoman and marketer who is taking her operations to the next level. The 23-year-old influencing icon has dedicated her young adult life to fitness, fashion, and helping others to realize their full potential. As a result, she has gained well over 1.4M loyal followers, along with relationships with many new and prominent brands. So how did she do it? How did she achieve such success, especially in an industry as oversaturated as digital fashion?

Here’s some of the ways that Nello has managed to thrive, escalating her love of fashion into a sustainable 6-figure business model:

Commit yourself

The fact of the matter is, there’s no shortcuts in life, and certainly not to being the best in the game. You have to commit yourself, mind, body, and soul, and be prepared to put in the work. It isn’t easy, but nothing good ever is. Nello goes above and beyond in this aspect, working early mornings and late nights to provide the best content and products for her fans, who have become numerous and loyal as a result.

It’s hard work to be sure, but the results speak for themselves after gaining Nello more that 1.4M followers all over the world.

Be mindful

Ana advises us to stay mindful, especially during trying and stressful times. For her, this means stepping back and visualizing the big picture, then fracturing it into comprehensible and realistic goals to strive for. Ana recounts her favorite motivational quote by Lewis Howes: “No one is going to hand me success. I must go out and get it myself. That’s why I’m here. To dominate. To conquer. Both the world, and myself.”

Stay true to yourself

Be honest with yourself and your audience about who you are. This is an important part of building not only your identity, but public trust in your brand as well. Incorporate your ethics and passions into your business model and never let yourself fall into the pit trap of fakeness, which is often easier said than done.

Look at Ana Nello: aside from her masterful performances and business savvy, she is well known for being real and likable in her interviews and other content, and her fans absolutely adore her for it.

Find your niche

A benefit of being true to yourself and your audience is that it allows you to easily locate niches within. These are your primary consumers that will keep coming back for your service or product time and time again if you’re able to bring them to your brand.  

For someone with as strong of an identity as Nello, her niche practically came to her. From here, she was able to use her passions to improve people’s lives and brands, assuring her place in their hearts. This also facilitated Nello’s ability to pinpoint the wants and needs of her fans, allowing it to guide future endeavors.  

 Practice what you preach

Allow your ethics and passions to define you. They’re what make you unique, which is imperative for self-marketing in oversaturated markets. For example, Nello has always been passionate about fitness, as well as empowering women and helping people realize their full potential. This is reflected in her business practice, using her position as an influencer to help thousands of women improve their fitness and health. As Nello moves into the future, she seeks to expand her voice into the fitness sphere to impact as many people’s lives as possible. 



About the Author

Publisher and CEO of The Hype Magazine. Follow me on Twitter @HypeJustJay


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