Hype Style/Beauty

Published on February 4th, 2020 | by Dr. Jerry Doby

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LL COOL J’s Debut Collection Rock The Bells

This season, LL COOL J is expanding Rock The Bells into product and commerce with Rock The Bells Drop 1 featuring limited-edition products and accessories.

Drop 1 consists of premium brand collaborations and exclusive Rock The Bells-designed products that combine classic and timeless Hip-Hop elements – Graffiti, DJs, Breaking, MCs and more –  through the lens of modern culture. The collection/Drop 1 includes: homages to gold link chains, graffiti, vintage Hip-Hop party flyers, and sly references to LL COOL J and other legendary Hip-Hop careers.



About the Author

Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.


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