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Exclusive: Zeke Bronfman On Launching The New Canned Cocktail Brand “XED” & More

February 21st, 2020 | by Darren Paltrowitz

Like many great drinking stories, XED -- pronounced "crossed" -- began in college. Co-founders Zeke Bronfman and Nate Medow were

July 2nd, 2019 | by Darren Paltrowitz

During the weekend of July 4th, tens of — perhaps even hundreds of — millions of people will be celebrating

April 25th, 2019 | by Darren Paltrowitz

On Sunday, May 5th, tens of -- perhaps even hundreds of -- millions of people will be celebrating Cinco De

April 22nd, 2019 | by Darren Paltrowitz

The Kentucky Derby is one of the most exciting horse races in the world. It is also an excuse to

April 10th, 2018 | by Darren Paltrowitz

The Kentucky Derby is widely-known as "the greatest two minutes in sports," and Woodford Reserve has been a long-term partner