Pinky Cole On The Growth Of The “Slutty Vegan” Brand, Teaming Up With “Incogmeato” By MorningStar Farms & More

2 years ago, Aisha “Pinky” Cole burst onto the Atlanta food scene with her cheeky vegan burger joint The Slutty Vegan, with its even cheekier menu names and a desire for meatless comfort food. It has since grown into a national movement, with its passionate founder at the forefront, with lines that regularly stretch out the door, around the corner and down the street. Today with her powerful online presence, a celebrity following, pop-up stores, food trucks and a TV reality show deal in place, Cole is positioned to transform America’s view of plant-based eating — even to the most stubborn skeptics.

Now, Pinky Cole is bringing revolutionary new plant-based Chik’n Tenders to Atlanta — arguably the chicken capital of the country and where her legendary restaurant is located — and challenging everyone to give them a try and see for yourself how much they taste just like the real thing. This challenge comes by way of Incogmeato by MorningStar Farms, and these tenders are anticipated to be a game-changing innovation that look, cook, taste and tear just like the real thing.

On May 12, 2021, I had the pleasure of speaking with Pinky Cole via Zoom, as embedded below. More on Cole, The Slutty Vegan and those Chik’n Tenders can be found here, here, here and here.

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Tags: Atlanta, Incogmeato, Morningstar Farms, Pinky Cole, The Slutty Vegan, Vegans

About the Author

Darren Paltrowitz Darren Paltrowitz is a New York resident with over 20 years of entertainment industry experience. He began working around the music business as a teenager, interning for the manager of his then-favorite band Superdrag. Since then, he has worked with a wide array of artists including OK Go, They Might Be Giants, Mike Viola, Tracy Bonham, Loudness, Rachael Yamagata, and Amanda Palmer. Darren's writing has appeared in dozens of outlets including the New York Daily News, Inquisitr, The Daily Meal, The Hype Magazine, All Music Guide, Guitar World, TheStreet.com, Businessweek, Chicago Tribune, L.A. Times, and the Jewish Journal. Beyond being "Editor At Large" for The Hype Magazine, Darren is also the host of weekly "Paltrocast With Darren Paltrowitz" series, which airs on dozens on television and digital networks. He has also co-authored 2 published books, 2018's "Pocket Change: Your Happy Money" (Book Web Publishing) and 2019's "Good Advice From Professional Wrestling" (6623 Press), and co-hosts the world's only known podcast about David Lee Roth, "The DLR Cast."