Published on November 7th, 2022 | by Dr. Jerry Doby

Live Session with Heather Haynes, Creator of VH1’s ‘Growing Up Black’

Live Session with video producer Heather Haynes aka HomegurlHeather, creator of the award-winning VH1 digital series Growing Up Black. Heather recently partnered with Nike as a part of their popular HBCU Yardrunner Campaign, designing a sneaker for her alma mater, Clark Atlanta University. This dynamic New Orleans native is also a global marketing person for Netflix!!!

HBCU Yardrunner Campaign sneaker for Clark Atlanta University

This year, Heather was also honored as part of the inaugural class of the Clark Atlanta University 40 under 40 Young Alumni achievement awards and was recently featured in Vogue and Essence.

Heather Haynes Clark Atlanta University 40 Under 40

In this Live Session, we speak with Heather about the Nike shoe collaboration, being just one of a few black women to officially design a sneaker for Nike, the nationwide launch, and more. Of course, we dug deeper into the overall journey of this young lioness, the defining moment that brought her to her career path, and her why!

Heather is a power player we are happy to showcase to our next generation, as she’s made it happen, despite all that might have been thrown at her. An all-around creative titan, Heather even had the coldest pickup line ever when she approached her now husband…EPIC! What was it you ask?! Tune in below and find out that and more!

Follow Heather on Instagram: @HomegurlHeather

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Tags: Clark Atlanta University, HBCU Yardrunner Campaign, Heather Haynes, Netflix, Nike

About the Author

Dr. Jerry Doby Editor-in-Chief of The Hype Magazine, Media and SEO Consultant, Journalist, Ph.D. and retired combat vet. 2023 recipient of The President's Lifetime Achievement Award. Partner at THM Media Group. Member of the U.S. Department of Arts and Culture, the United States Press Agency and ForbesBLK.